Energy Brokerage Business Plan Template

Energy Brokerage  business plan template

Are you interested in starting your own energy brokerage  Business?


Starting an energy brokerage business is a great way to make money and help the environment. There are a number of things you'll need to do to get started, but the process is relatively easy. Here are some tips to get you started:
1. Decide what you want your business to do. There are a number of ways to approach energy brokerage. You could focus on providing advice to customers on the best ways to save energy, helping them choose the best energy supplier, or selling energy products and services.
2. Get organized. Before you can start selling energy products and services, you'll need to get organized. This means creating a business plan and setting up a billing system.
3. Research the market. Before you can offer your services to customers, you'll need to know what's available and what's in demand. This means researching the market and learning about the different types of energy products and services.
4. Get started. If you followed the tips in this article, getting started with energy brokerage should be easy. start by researching the market, creating a business plan, and getting organized. Then, start marketing your company and selling energy products and services to your customers.

Global Market Size

The global market for energy brokerage services is expected to grow from $100 billion in 2017 to $200 billion by 2025, according to a report by MarketsandMarkets. The key drivers of this growth are the increasing demand for energy efficiency and renewable energy, and the growing interest in energy trading. The market for energy brokerage services is divided into two types: direct and indirect. Direct energy brokerage services involve the brokering of energy contracts between buyers and sellers. Indirect energy brokerage services involve the brokering of energy contracts between utilities and consumers. The global market for direct energy brokerage services is expected to grow from $36.5 billion in 2017 to $50.5 billion by 2025, while the global market for indirect energy brokerage services is expected to grow from $59.5 billion in 2017 to $87.5 billion by 2025.

Target Market

The target market for an article on how to start an energy brokerage business is people who are interested in starting their own business, people who are looking for ways to improve their energy efficiency, and people who are looking for ways to save money on their energy bills.

Business Model

There are many ways to start an energy brokerage business. You could set up your own business, work for an existing energy brokerage, or partner with an energy brokerage to offer your services. If you want to set up your own energy brokerage, you will need to consider what services you will offer and how you will market your business. You could offer energy consulting services, provide energy quotes, or offer energy trades. You will also need to decide how you will charge your clients for your services. You could charge a flat fee, based on the size of the order, or charge a commission for each trade that you make. If you are working for an existing energy brokerage, you may be able to join their team and offer your services as a consultant. Alternatively, you may be able to work as a trader or salesperson. If you are looking to partner with an energy brokerage, you may be able to offer your services as a consultant or trader.

Competitive Landscape

The energy brokerage industry is a rapidly growing business with a lot of opportunity for those who are willing to work hard. There are a number of ways to get started in this business, and the most important thing is to find a niche that you are passionate about. The first step is to identify the types of energy products and services that you are interested in. You can start by doing some research online or by talking to energy brokers who work in your area. There are a variety of different energy products and services available, and you will need to find a combination that interests you. Once you have a good understanding of the different energy products and services, you will need to find a way to market yourself. This can be done by creating a website or by contacting energy brokers in your area. You will need to convince them that you are the best person to provide these products and services. If you are able to build a strong network of energy brokers, you will be in a good position to start a business. There are a number of ways to do this, and it will largely depend on your network and what kind of marketing you are able to do. There are a number of different ways to start an energy brokerage business, and it all depends on your unique circumstances. If you are able to identify the types of energy products and services that interest you, and are able to market yourself effectively, you will be in a good position to start a business.

Legal and Regulatory Requirements

There are a few legal and regulatory requirements that need to be met before starting an energy brokerage business. These include registering with the state, getting a license, and following all applicable safety and security regulations. Additionally, it is important to understand the market conditions and the competition in order to provide the best service to clients.

Financing Options

There are a number of options for financing an energy brokerage business. The most common way to start an energy brokerage business is to use personal financing. You can also borrow money from a bank or other financial institution. You can also use debt financing to borrow money to buy equipment or start up an energy brokerage business. You can also use equity financing to raise money to buy equipment or start up an energy brokerage business.

Marketing and Sales Strategies

Energy brokerage businesses offer a variety of marketing and sales strategies that can be tailored to meet the needs of the business. Some common strategies for marketing an energy brokerage business include:
-Creating a website. A website can be a powerful tool for promoting the business and building a brand. It can also serve as a repository for customer information, marketing materials, and other information about the business.
-Engaging in local and national advertising. Ads can be targeted to specific audiences, such as homeowners, small businesses, or energy consumers.
-Developing relationships with local utility companies. Utility companies are often interested in working with energy brokerage businesses because of the company's expertise in energy sales and marketing.
-Attending energy industry events. Events can provide an opportunity to meet potential customers and partners, and to learn about new marketing and sales strategies.
-Developing relationships with other energy businesses. Energy businesses can share best practices, advice, and resources, which can help the energy brokerage business grow and succeed.

Operations and Logistics

Starting an energy brokerage business is a great way to make a living and help the environment. Here are some tips on how to get started:
1. Choose a niche. An energy brokerage can focus on solar, wind, hydro, or other energy sources.
2. Get organized. Start by creating a business plan and tracking your expenses.
3. Get marketing help. Hire a marketing consultant to help you develop a marketing strategy and promote your business.
4. Get customers. Create a strong online presence and reach out to potential customers.
5. Stay organized. Keep track of your customers, their energy needs, and your business operations.

Human Resources & Management

A lot has changed in the world of energy brokerage in the past few years. Gone are the days when only large energy companies could afford to have an energy brokerage operation. Today, there are many smaller energy companies that are starting their own energy brokerage businesses. This is a great opportunity for those with the right skills and attitude. Here are some tips for starting a successful energy brokerage business:
1.Choose the right business model. There are three main models used in energy brokerage: contract-based, franchise-based, and direct-to-consumer. Each has its own advantages and disadvantages. Decide which model is best for your business.
2.Develop a strong business plan. Your business plan should include: your business goals, your marketing strategy, your financial projections, and your management plan.
3.Build a strong team. Your team is key to your success. You need talented employees who are excited about your business and who are willing to work hard.
4.Create a positive image. Make sure your business is well-known and respected within the energy industry.
5.Be prepared to invest money. It will take time and effort to build your business. Be prepared to invest money in equipment, marketing, and staff.
6.Be prepared to face challenges. It will be difficult to make a profit in the early stages of your business. Be prepared to face challenges and keep your spirits high.


If you're thinking about starting an energy brokerage business, here are a few tips to get you started:
1. Research your market. Do some research to figure out what type of energy brokerage business will be best for you. There are a variety of options available, so it's important to determine what type of business will best suit your skills and interests. 2. Get organized. Before you can start offering your services, you'll need to set up a business infrastructure. This includes developing a marketing plan, creating a financial plan, and securing licenses and permits.
3. Get the word out. Once you've established your business infrastructure, it's important to get the word out to potential clients. This means developing a strong marketing strategy and implementing it across various channels, including social media, advertising, and word-of-mouth.
4. Be patient. It can take a while to build a successful energy brokerage business, so be patient and keep your eyes open for opportunities. With a bit of hard work and dedication, you can create a successful business venture.

Why write a business plan?

A business plan is a critical tool for businesses and startups for a number of reasons:
  • Business Plans can help to articulate and flesh out the business’s goals and objectives. This can be beneficial not only for the business owner, but also for potential investors or partners
  • Business Plans can serve as a roadmap for the business, helping to keep it on track and on target. This is especially important for businesses that are growing and evolving, as it can be easy to get sidetracked without a clear plan in place.
  • Business plans can be a valuable tool for communicating the business’s vision to employees, customers, and other key stakeholders.
  • Business plans are one of the most affordable and straightforward ways of ensuring your business is successful.
  • Business plans allow you to understand your competition better to critically analyze your unique business proposition and differentiate yourself from the market.
  • Business Plans allow you to better understand your customer. Conducting a customer analysis is essential to create better products and services and market more effectively.
  • Business Plans allow you to determine the financial needs of the business leading to a better understanding of how much capital is needed to start the business and how much fundraising is needed.
  • Business Plans allow you to put your business model in words and analyze it further to improve revenues or fill the holes in your strategy.
  • Business plans allow you to attract investors and partners into the business as they can read an explanation about the business.
  • Business plans allow you to position your brand by understanding your company’s role in the marketplace.
  • Business Plans allow you to uncover new opportunities by undergoing the process of brainstorming while drafting your business plan which allows you to see your business in a new light. This allows you to come up with new ideas for products/services, business and marketing strategies.
  • Business Plans allow you to access the growth and success of your business by comparing actual operational results versus the forecasts and assumptions in your business plan. This allows you to update your business plan to a business growth plan and ensure the long-term success and survival of your business.

Business Plan Content


Many people struggle with drafting a business plan and it is necessary to ensure all important sections are present in a business plan:
  1. Executive Summary
  2. Company Overview
  3. Industry Analysis
  4. Consumer Analysis
  5. Competitor Analysis & Advantages
  6. Marketing Strategies & Plan
  7. Plan of Action
  8. Management Team

The financial forecast template is an extensive Microsoft Excel sheet with Sheets on Required Start-up Capital, Salary & Wage Plans, 5-year Income Statement, 5-year Cash-Flow Statement, 5-Year Balance Sheet, 5-Year Financial Highlights and other accounting statements that would cost in excess of £1000 if obtained by an accountant.

The financial forecast has been excluded from the business plan template. If you’d like to receive the financial forecast template for your start-up, please contact us at . Our consultants will be happy to discuss your business plan and provide you with the financial forecast template to accompany your business plan.

Instructions for the Business Plan Template

To complete your perfect energy brokerage business plan, fill out the form below and download our energy brokerage business plan template. The template is a word document that can be edited to include information about your energy brokerage business. The document contains instructions to complete the business plan and will go over all sections of the plan. Instructions are given in the document in red font and some tips are also included in blue font. The free template includes all sections excluding the financial forecast. If you need any additional help with drafting your business plan from our business plan template, please set up a complimentary 30-minute consultation with one of our consultants.

Ongoing Business Planning


With the growth of your business, your initial goals and plan is bound to change. To ensure the continued growth and success of your business, it is necessary to periodically update your business plan. Your business plan will convert to a business growth plan with versions that are updated every quarter/year. Avvale Consulting recommends that you update your business plan every few months and practice this as a process. Your business is also more likely to grow if you access your performance regularly against your business plans and reassess targets for business growth plans.


Want a Bespoke Business Plan for your energy brokerage Business?

Our Expertise


Avvale Consulting has extensive experience working with companies in many sectors including the energy brokerage industry. You can avail a free 30-minute business consultation to ask any questions you have about starting your energy brokerage business. We would also be happy to create a bespoke energy brokerage business plan for your energy brokerage business including a 5-year financial forecast to ensure the success of your energy brokerage business and raise capital from investors to start your energy brokerage business. This will include high-value consulting hours with our consultants and multiple value-added products such as investor lists and Angel Investor introductions.


About Us


Avvale Consulting is a leading startup business consulting firm based in London, United Kingdom. Our consultants have years of experience working with startups and have worked with over 300 startups from all around the world. Our team has thousands of business plans, pitch decks and other investment documents for startups leading to over $100 Million raised from various sources. Our business plan templates are the combination of years of startup fundraising and operational experience and can be easily completed by a business owner regardless of their business stage or expertise. So, whether you are a budding entrepreneur or a veteran businessman, download our business plan template and get started on your business growth journey today.

Energy Brokerage Business Plan Template FAQs

What is a business plan for a/an Energy Brokerage business?

A business plan for an Energy Brokerage business is a document that outlines the goals, strategies, and financial projections for starting and operating an energy brokerage company. It serves as a roadmap for the business owner, detailing how the company will attract clients, generate revenue, and achieve profitability in the energy industry.

The business plan typically includes an executive summary, company description, market analysis, competitive analysis, marketing and sales strategies, organizational structure, product and service offerings, financial projections, and funding requirements. It provides a comprehensive overview of the business, its target market, competitors, and the strategies that will be employed to gain a competitive edge in the energy brokerage sector.

The plan also includes financial projections, such as revenue forecasts, operating expenses, and cash flow statements, to demonstrate the potential profitability of the business. It outlines the funding requirements and sources for the startup and ongoing operations of the company.

Overall, a business plan for an Energy Brokerage business serves as a tool to attract investors, secure financing, and guide the business owner in successfully launching and growing their energy brokerage venture.

How to customize the business plan template for a Energy Brokerage business?

To customize the business plan template for an Energy Brokerage business, follow these steps:

1. Review the template: Start by thoroughly reviewing the entire business plan template to understand its structure and content. This will give you an overview of what needs to be customized.

2. Executive Summary: Begin by customizing the Executive Summary section. Tailor the summary to highlight the unique aspects of your Energy Brokerage business, including its mission, goals, and competitive advantage.

3. Company Description: Modify the Company Description section to provide detailed information about your Energy Brokerage business. Describe the services you will offer, your target market, and any specific expertise or experience that sets your business apart.

4. Market Analysis: Conduct thorough research on the energy brokerage market and include relevant data in the Market Analysis section. Customize the information to reflect your local or regional market, including market size, trends, and competition.

5. Organization and Management: Customize the Organization and Management section to outline the structure of your Energy Brokerage business. Include details about key personnel, their roles, and their qualifications. If you have any partnerships or strategic alliances, mention them here.

6. Services and Pricing: Tailor the Services and Pricing section to highlight the specific energy brokerage services you will offer. Explain the value proposition of your services and provide a breakdown of pricing, including any commission or fee structures.

7. Marketing and Sales Strategy: Customize the Marketing and Sales Strategy section to outline your plans for acquiring clients. Identify target customer segments,

What financial information should be included in a Energy Brokerage business plan?

In a Energy Brokerage business plan, it is important to include a comprehensive set of financial information to provide a clear understanding of the company's financial health and projections. The following financial information should be included:

1. Start-up costs: This section should outline the initial expenses required to start the Energy Brokerage business, including equipment, licenses, permits, legal fees, marketing costs, and any other relevant expenses.

2. Sales forecast: Provide a detailed sales forecast for the first few years of operation. This should include the projected revenue from energy brokerage services, broken down by different customer segments or market niches.

3. Operating expenses: Present a thorough breakdown of the ongoing operating expenses of the Energy Brokerage business. This should include costs such as rent, utilities, employee salaries, insurance, marketing, software subscriptions, and any other expenses specific to the industry.

4. Profit and loss statement: Include an income statement that outlines the projected revenue, cost of goods sold, gross profit, and operating expenses. This will give a clear picture of the company's profitability and help investors and lenders assess the financial feasibility of the business.

5. Cash flow statement: Provide a cash flow statement that details the expected cash inflows and outflows over a specific period. This statement will help determine the company's ability to meet its financial obligations and maintain sufficient cash reserves.

6. Balance sheet: Include a balance sheet that provides an overview of the company's assets, liabilities, and equity position. This will give a

Are there industry-specific considerations in the Energy Brokerage business plan template?

Yes, there are industry-specific considerations in the Energy Brokerage business plan template. The template will include sections that focus on the energy industry, such as an overview of the market and industry trends, analysis of the competitive landscape, and a description of the products and services offered by the energy brokerage. It will also include financial projections and a marketing plan that are tailored to the energy brokerage industry. Additionally, the template may provide guidance on regulatory and legal considerations that are specific to the energy sector.

How to conduct market research for a Energy Brokerage business plan?

To conduct market research for an Energy Brokerage business plan, you can follow these steps:

1. Define your target market: Identify the specific segment of customers you want to target with your Energy Brokerage services. This could include businesses of a certain size or industry, residential customers, or both.

2. Collect secondary data: Start by gathering existing information about the energy industry, market trends, and potential competitors. Look for reports, industry publications, government data, and online resources that provide insights into the energy market.

3. Analyze industry trends: Identify the current and future trends in the energy market that may impact your business. This could include shifts towards renewable energy, changes in government regulations, or emerging technologies.

4. Conduct surveys and interviews: Reach out to potential customers, industry experts, and existing energy brokers to collect primary data. Use surveys, interviews, or focus groups to gather information about their needs, preferences, and pain points. This will help you understand the market demand and tailor your services accordingly.

5. Assess the competition: Research and analyze your competitors in the energy brokerage market. Identify their strengths, weaknesses, pricing models, customer acquisition strategies, and service offerings. This analysis will help you position your business and differentiate yourself from the competition.

6. Estimate market size and potential: Use the data collected to estimate the size of your target market and the potential demand for energy brokerage services. Consider factors such as the number of potential customers, their energy consumption patterns, and the market share

What are the common challenges when creating a business plan for a Energy Brokerage business?

Creating a business plan for an Energy Brokerage business can be a complex task, and there are several common challenges that entrepreneurs may face. Some of these challenges include:

1. Understanding the industry: Energy brokerage is a specialized field, and it is important to have a thorough understanding of the industry, including market trends, regulations, and competitors. This requires extensive research and analysis.

2. Identifying target market: Determining the target market for an energy brokerage business can be challenging, as it involves identifying potential clients who may benefit from your services. This requires market research and analysis to identify potential customers and their needs.

3. Developing a competitive strategy: Energy brokerage is a competitive industry, and it is important to develop a unique selling proposition and competitive strategy to differentiate your business from competitors. This requires a deep understanding of the market and identifying ways to provide added value to clients.

4. Financial projections: Creating accurate and realistic financial projections can be challenging, especially for a business that is just starting out. It requires careful analysis of costs, revenue streams, and market potential to create realistic financial forecasts.

5. Regulatory compliance: Energy brokerage businesses are subject to various regulations and licensing requirements, which can vary depending on the jurisdiction. Ensuring compliance with these regulations can be challenging and may require legal expertise.

6. Risk management: Energy brokerage involves managing various risks, such as market fluctuations, regulatory changes, and customer credit risk. It is important to identify and address these risks in the business plan to demonstrate a

How often should I update my Energy Brokerage business plan?

It is generally recommended to review and update your Energy Brokerage business plan at least once a year. However, it is important to note that the frequency of updates may vary depending on the specific circumstances of your business. Significant changes in the market, industry regulations, or your business goals and strategies may necessitate more frequent updates. Additionally, you should consider revisiting your business plan whenever there are major changes to your operations, such as the introduction of new services or the expansion into new markets. Regularly updating your business plan ensures that it remains relevant and aligned with your evolving business objectives.

Can I use the business plan template for seeking funding for a Energy Brokerage business?

Yes, you can use the business plan template for seeking funding for an Energy Brokerage business. The template will provide you with a comprehensive framework to outline your business concept, market analysis, financial projections, and strategies for success. It will help you present a clear and professional case to potential investors or lenders, highlighting the unique value proposition and growth potential of your Energy Brokerage business.

What legal considerations are there in a Energy Brokerage business plan?

When creating a business plan for an Energy Brokerage business, there are several legal considerations that need to be addressed. These include:

1. Licensing and Regulatory Compliance: Energy Brokerage businesses typically require licenses and permits to operate legally. It is essential to research and understand the specific licensing requirements and regulatory compliance obligations in the jurisdiction where you plan to operate.

2. Contractual Agreements: Energy brokerage often involves entering into various contracts with suppliers, customers, and other stakeholders. These contracts may include terms and conditions, confidentiality agreements, non-disclosure agreements, and commission agreements. It is crucial to consult with a legal professional to ensure that these agreements protect your interests and comply with relevant laws and regulations.

3. Intellectual Property: If you have any proprietary software, tools, or processes, it is important to consider intellectual property protection. This may involve trademarking your business name or logo, patenting any unique technology, or implementing trade secret protection measures.

4. Data Privacy and Security: Energy Brokerage businesses typically handle sensitive customer data and may also collect and store personal information. Ensuring compliance with data privacy laws and implementing robust security measures to protect customer data is essential. Familiarize yourself with relevant regulations, such as the General Data Protection Regulation (GDPR) in the European Union or the California Consumer Privacy Act (CCPA) in the United States.

5. Compliance with Energy Market Regulations: Energy markets are subject to various regulations and policies that govern their operation. It is crucial to understand and comply