Fantasy Sports Business Plan Template

how to start a fantasy sports  business plan template

Are you interested in starting your own Fantasy sports Business?

Fantasy sports are a big business. In the United States alone, there are an estimated 59.3 million people playing fantasy sports. And the industry is only growing. If you're thinking about starting a fantasy sports business, there are a few things you need to know. First, you need to understand the fantasy sports landscape. What are the different types of fantasy sports? Who are the major players? What do they offer? Second, you need to create a business plan. What type of fantasy sports business do you want to start? What are your goals and objectives? How will you generate revenue? Third, you need to build a technology platform. This is critical for any fantasy sports business. You need to have a robust, reliable, and user-friendly platform that can handle a large amount of data and transactions. fourth, you need to market your business. This is where a lot of fantasy sports businesses fail. They don't do enough to market themselves and their products. fifth, you need to have a solid customer service strategy. This is especially important if you're starting a paid fantasy sports business. People will have questions and issues, and you need to be prepared to handle them quickly and efficiently. If you can do all of these things, you'll be well on your way to starting a successful fantasy sports business.
Global Market Size
The global fantasy sports market is estimated to be worth $7.22 billion in 2020, growing at a CAGR of 10.8% from 2019 to 2025. The United States is the largest market for fantasy sports, accounting for more than 60% of the global market share. Other major markets include Canada, the United Kingdom, and Australia. The fantasy sports industry has seen a significant increase in popularity in recent years, with the number of players worldwide expected to grow from 67 million in 2015 to 115 million by 2020. The growth of the industry can be attributed to factors such as the increasing popularity of online gaming, the expansion of mobile gaming, and the increasing availability of data and analytics. Players in the fantasy sports industry are able to create their own teams of real-life players and compete against other players in a league format. The winner of the league is typically determined by the number of points scored by the teams over the course of a season. There are a number of different business models that can be used to start a fantasy sports business. The most common model is the subscription-based model, where players pay a monthly or yearly fee to access the site or app. Other models include advertising-based models, where businesses generate revenue through advertising, and commission-based models, where businesses take a commission on the entry fees paid by players. To be successful in the fantasy sports industry, it is important to have a strong understanding of the global market, the different business models that can be used to generate revenue, and the key players in the industry.
Target Market
The first step to starting a fantasy sports business is to identify your target market. Who will you be catering to? Fantasy sports enthusiasts come in all shapes and sizes, so it's important to have a clear idea of who your target audience is. Once you've identified your target market, you need to determine what they want. What kind of fantasy sports experience are they looking for? Do they want something simple and straightforward, or something more complex and challenging? Once you know what your target market wants, you can start to put together a business plan. How will you reach your target audience? What kind of products or services will you offer? If you're not sure how to get started, there are plenty of resources available to help you. The Fantasy Sports Trade Association is a great place to start. They offer plenty of resources and information on starting and running a fantasy sports business.
Business Model
There are a few different business models for fantasy sports businesses. The most common is the subscription model, where users pay a monthly or yearly fee to access the site or app. Another common model is the pay-to-play model, where users pay an entry fee to join a contest. There are also advertising-based models, where the site or app is free to use but supported by advertising revenue. The best business model for your fantasy sports business will depend on your target audience and your budget. If you're targeting casual users, the subscription model may be the best option. If you're targeting hardcore users who are willing to spend money to win, the pay-to-play model may be a better option. If you're working with a limited budget, the advertising-based model may be the way to go. No matter which business model you choose, there are a few things you'll need to do to get your fantasy sports business off the ground. First, you'll need to create a platform for users to play on. This can be a website, a mobile app, or both. You'll also need to create a database of sports data and statistics, which users can use to create their teams. Finally, you'll need to promote your business to attract users and get them to sign up. With a bit of planning and effort, you can start a successful fantasy sports business using any of these business models..
Competitive Landscape
The fantasy sports landscape is highly competitive. There are a number of established businesses that offer fantasy sports services, and new businesses are constantly entering the market. To be successful in the fantasy sports industry, you need to offer a unique product or service that sets you apart from the competition. One way to stand out in the fantasy sports landscape is to focus on a particular sport. There are businesses that focus on fantasy football, baseball, basketball, and hockey, among other sports. By focusing on one sport, you can become an expert in that area and offer your customers the best possible experience. Another way to differentiate your business is to offer unique features that the competition doesn’t offer. For example, you could offer a mobile app that allows your customers to manage their fantasy teams on the go. Or you could offer a prediction service that helps your customers make informed decisions about which players to start and sit. No matter how you choose to differentiate your business, it’s important to always keep the customer experience in mind. Fantasy sports is a competitive landscape, but if you focus on providing the best possible experience for your customers, you’ll be successful.
The Fantasy sports industry is a multi-billion dollar industry and is growing every year. If you have a love for sports and want to be your own boss, then starting a Fantasy sports business may be the perfect opportunity for you. There are a few things to consider before starting your business, such as what type of Fantasy sports you want to offer, how you will acquire players, and what type of platform you will use to host your games. With some research and planning, you can be on your way to starting a successful Fantasy sports business.

Why write a business plan?

A business plan is a critical tool for businesses and startups for a number of reasons:
  • Business Plans can help to articulate and flesh out the business’s goals and objectives. This can be beneficial not only for the business owner, but also for potential investors or partners
  • Business Plans can serve as a roadmap for the business, helping to keep it on track and on target. This is especially important for businesses that are growing and evolving, as it can be easy to get sidetracked without a clear plan in place.
  • Business plans can be a valuable tool for communicating the business’s vision to employees, customers, and other key stakeholders.
  • Business plans are one of the most affordable and straightforward ways of ensuring your business is successful.
  • Business plans allow you to understand your competition better to critically analyze your unique business proposition and differentiate yourself from the market.
  • Business Plans allow you to better understand your customer. Conducting a customer analysis is essential to create better products and services and market more effectively.
  • Business Plans allow you to determine the financial needs of the business leading to a better understanding of how much capital is needed to start the business and how much fundraising is needed.
  • Business Plans allow you to put your business model in words and analyze it further to improve revenues or fill the holes in your strategy.
  • Business plans allow you to attract investors and partners into the business as they can read an explanation about the business.
  • Business plans allow you to position your brand by understanding your company’s role in the marketplace.
  • Business Plans allow you to uncover new opportunities by undergoing the process of brainstorming while drafting your business plan which allows you to see your business in a new light. This allows you to come up with new ideas for products/services, business and marketing strategies.
  • Business Plans allow you to access the growth and success of your business by comparing actual operational results versus the forecasts and assumptions in your business plan. This allows you to update your business plan to a business growth plan and ensure the long-term success and survival of your business.

Business Plan Content


Many people struggle with drafting a business plan and it is necessary to ensure all important sections are present in a business plan:
  1. Executive Summary
  2. Company Overview
  3. Industry Analysis
  4. Consumer Analysis
  5. Competitor Analysis & Advantages
  6. Marketing Strategies & Plan
  7. Plan of Action
  8. Management Team

The financial forecast template is an extensive Microsoft Excel sheet with Sheets on Required Start-up Capital, Salary & Wage Plans, 5-year Income Statement, 5-year Cash-Flow Statement, 5-Year Balance Sheet, 5-Year Financial Highlights and other accounting statements that would cost in excess of £1000 if obtained by an accountant.

The financial forecast has been excluded from the business plan template. If you’d like to receive the financial forecast template for your start-up, please contact us at . Our consultants will be happy to discuss your business plan and provide you with the financial forecast template to accompany your business plan.

Instructions for the Business Plan Template

To complete your perfect Fantasy sports business plan, fill out the form below and download our Fantasy sports business plan template. The template is a word document that can be edited to include information about your Fantasy sports business. The document contains instructions to complete the business plan and will go over all sections of the plan. Instructions are given in the document in red font and some tips are also included in blue font. The free template includes all sections excluding the financial forecast. If you need any additional help with drafting your business plan from our business plan template, please set up a complimentary 30-minute consultation with one of our consultants.

Ongoing Business Planning


With the growth of your business, your initial goals and plan is bound to change. To ensure the continued growth and success of your business, it is necessary to periodically update your business plan. Your business plan will convert to a business growth plan with versions that are updated every quarter/year. Avvale Consulting recommends that you update your business plan every few months and practice this as a process. Your business is also more likely to grow if you access your performance regularly against your business plans and reassess targets for business growth plans.


Want a Bespoke Business Plan for your Fantasy sports Business?

Our Expertise


Avvale Consulting has extensive experience working with companies in many sectors including the Fantasy sports industry. You can avail a free 30-minute business consultation to ask any questions you have about starting your Fantasy sports business. We would also be happy to create a bespoke Fantasy sports business plan for your Fantasy sports business including a 5-year financial forecast to ensure the success of your Fantasy sports business and raise capital from investors to start your Fantasy sports business. This will include high-value consulting hours with our consultants and multiple value-added products such as investor lists and Angel Investor introductions.


About Us


Avvale Consulting is a leading startup business consulting firm based in London, United Kingdom. Our consultants have years of experience working with startups and have worked with over 300 startups from all around the world. Our team has thousands of business plans, pitch decks and other investment documents for startups leading to over $100 Million raised from various sources. Our business plan templates are the combination of years of startup fundraising and operational experience and can be easily completed by a business owner regardless of their business stage or expertise. So, whether you are a budding entrepreneur or a veteran businessman, download our business plan template and get started on your business growth journey today.