How to start a Driving Range Business?


Are you interested in starting your own Driving Range Business?

How to start a driving range business

Are you interested in starting your own driving range business? If so, you're in the right place! In this blog post, we'll cover all of the basics of what you need to know to get started. We'll begin with a brief overview of what a driving range is and what it takes to run one. We'll then move on to discussing the different business models you can choose from. After that, we'll talk about the necessary start-up costs and how to generate revenue. Finally, we'll give you some tips on marketing your new business. So, if you're ready to learn how to start your own driving range business, let's get started!
Business Plan
1. Company Summary
2. Products and Services
3. Market Analysis
4. Management and Organization
5. Marketing and Sales
6. Financing
7. Business Risks and Opportunities
Target Market
One of the most important aspects of starting any business is identifying and targeting your potential market. When it comes to a driving range business, there are a few different markets you could choose to target. The most obvious market is golfers. Golfers of all skill levels can benefit from using a driving range to practice their game. Another potential market is businesses. Businesses can use a driving range for team building exercises or to entertain clients. Finally, you could also target schools and universities. These institutions could use a driving range for physical education classes or for their golf teams. When choosing a target market, it is important to consider who your competition is and who would be most likely to use your facilities. It is also important to make sure that there is a large enough potential market in your area to make your business viable. Once you have chosen a target market, you can begin to marketing your driving range business to them.
Business Model
There are a few different business models that driving ranges can use. The first is the traditional model where the driving range owns and operates the range, and customers come to use the facilities. The second model is the franchise model, where the driving range is operated by a franchisee who has purchased the rights to do so from the owner of the driving range. The third model is the private club model, where the driving range is operated by a private club or association. The traditional model is the most common, and it is generally the easiest to set up. In this model, the driving range owns and operates the range, and customers come to use the facilities. The biggest advantage of this model is that it is relatively easy to get started, and it does not require a lot of upfront investment. The biggest disadvantage of this model is that it can be difficult to generate enough revenue to cover all of the costs associated with operating a driving range. The franchise model is less common, but it can be a good option for those who want to get involved in a driving range without having to invest a lot of money upfront. In this model, the driving range is operated by a franchisee who has purchased the rights to do so.
Competitive Landscape
Assuming you would like a section discussing the competitive landscape for driving ranges: There are already many well-established driving ranges in the market, so potential new entrants will have to compete on the basis of price, quality, convenience, and customer service. Many of the existing driving ranges are part of larger golf clubs or resorts, which gives them a significant advantage in terms of marketing and name recognition. Furthermore, these larger businesses often have the resources to offer a wider range of services and amenities than smaller, independent driving ranges. To be successful, new driving ranges will need to differentiate themselves in some way from the existing competition. One way to do this is to focus on a niche market, such as providing a state-of-the-art facility with the latest technology and equipment, or catering to a specific group of customers such as beginners or families. Another possibility is to offer unique services such as golf lessons from certified professionals, club fitting, or custom club making. Whatever approach is taken, it is important to make sure that the target market is aware of the driving range and what it has to offer.
Costs & Pricing Strategy
When it comes to starting a driving range business, one of the most important things to consider is your costs and pricing strategy. After all, if you don't price your services correctly, you could end up either losing money or not making as much money as you could. So, what are some of the things you need to take into account when pricing your services? First, you'll need to factor in the cost of the space you're renting or leasing. This is usually the biggest cost associated with starting a driving range business. Next, you'll need to consider the cost of the equipment. This includes things like nets, balls, and tee markers. You'll also need to factor in the cost of any repairs or maintenance that might be needed. Finally, you'll need to think about your operating expenses. This includes things like power, water, and insurance. Once you've considered all of these costs, you can start to develop a pricing strategy. There are a few different ways you can price your services. For example, you could charge by the hour, by the number of balls hit, or by the month. 
Forming a Legal Entity
If you want to start a Driving Range business, you will need to form a legal entity. This will protect you from personal liability and help you raise money for your business. You can choose to form a sole proprietorship, partnership, limited liability company (LLC), or corporation. Each type of entity has its own pros and cons, so you will need to choose the one that is right for your business. If you are the only owner of your business, a sole proprietorship may be the best option. This type of business is easy to set up and you will not have to deal with much paperwork. However, sole proprietorships offer no personal liability protection, which means that you could be held responsible for debts incurred by your business. Partnerships are similar to sole proprietorships in that they are easy to set up and offer no personal liability protection. If you decide to form a partnership, you will need to choose a business partner who you can trust and who has complementary skills. It is important to have a written partnership agreement that outlines each partner's roles and responsibilities. A limited liability company (LLC) offers personal liability protection and is a good option for a small group of founders. 
Opening a Business Bank Account
When you’re ready to start your Driving Range business, one of the first steps is to open a business bank account. This will help you keep your personal and business finances separate and will make it easier to track your expenses and income. To open a business bank account, you’ll need to have the following information and documents:
-Your business name and address
-Your Social Security number or Employer Identification Number (EIN)
-A list of the owners, officers, and directors of the company
-Articles of incorporation or a business license
-A voided check or deposit slip from the account you’ll be using for your business
Once you have all of the required information and documents, you can visit your local bank or credit union to open a business checking account.
Setting up Business Accounting
If you're starting a Driving Range business, one of the first things you need to do is set up your business accounting. This will ensure that you're keeping track of your finances and that you're complying with any financial regulations that apply to your business. Here's a quick guide to setting up your business accounting:
1. Choose an accounting software. There are many different accounting software packages available, so do some research to find one that will suit your needs.
2. Set up your chart of accounts. This is a list of all the categories of income and expenditure that you will track in your accounting system.
3. Set up your bank account. You will need a business bank account to manage your finances effectively.
4. Keep track of your income and expenditure. Make sure you keep accurate records of all money coming in and going out of your business.
5. Prepare and file your tax return. Once a year, you will need to file a tax return for your business. Make sure you keep on top of this so that you don't miss the deadline
Setting up Business Insurance
As a business owner, it is important to protect your company with the proper insurance. When setting up a Driving Range business, you will need to consider the following types of insurance:
-Product liability insurance: This will protect you in the event that a product you designed and printed causes injury or damage.
-Professional liability insurance: This will protect you in the event that a client suffers damages as a result of your work.
-Business property insurance: This will protect your equipment and premises in the event of damage or theft.
-Business interruption insurance: This will protect you in the event that your business has to stop operations due to a covered event.
-Employee dishonesty insurance: This will protect you in the event that an employee steals from your business.
Speak with an insurance agent to determine which policies are right for your business
Setting up a Business Website
If you want to start a Driving Range business, one of the first things you need to do is set up a website. This will be your online home base, where potential customers can learn more about your business and what you have to offer. There are a few key things you need to include on your website:
-An About page: This is where you can tell your story and give potential customers a sense of who you are and what you stand for.
-A portfolio: Showcase your best version on your website so that potential clients can see your work.
-A contact page: Make it easy for people to get in touch with you by including your email address and/or social media links.
-Pricing information: Let visitors know how much you charge for your services.
By having a well-designed website, you’ll be able to attract more customers and grow your Driving Range business
Obtaining the Necessary Permits
Before you can start your driving range business, you will need to obtain the necessary permits from your local government. This may include a business license, a zoning permit, and a permit to operate a commercial business. Once you have these permits, you will be able to start your driving range business.
Setting up a Business Number or Appointment Setter
When you’re ready to start your Driving Range business, one of the first things you need to do is set up a business phone number or an appointment setter. You can use a service like Google Voice to set up a business phone number for your Driving Range business. Google Voice will give you a free business phone number that you can use to make and receive calls. Once you have a business phone number, you can start taking calls from potential customers. When you get a call, be sure to take down the customer’s name, contact information, and what they need. Once you have this information, you can give the customer a call back to discuss the project in more detail and give them a quote.

Location and Design

When starting a driving range business, the most important factor to consider is the location. Finding an ideal place to set up a driving range requires careful planning and design considerations. Important factors to consider include space for the range itself, access to utilities, and the local climate. Additionally, you will need to develop a construction plan that outlines the budget, materials, and timeline for building your driving range.

Equipment and Supplies

In order to run a successful driving range business, it's important to have all of the necessary equipment and supplies on hand. This includes items such as golf balls, tee markers, flags, scorecards, and other items. Depending on the size of your business, you may also need to purchase additional items such as golf carts or range mats.


Once you have identified the necessary equipment and supplies for your business, you will need to determine how many staff members you need and what roles they will fill. Depending on the size of your driving range, this could include roles such as cashiers, maintenance staff, cleaners, or even instructors. Additionally, it's important to create policies and procedures for personnel management in order to ensure the smooth operation of your business.

Marketing Strategy

Generating awareness of your driving range business in the local community is an important step in its success. To do this effectively, you should create a marketing strategy that includes both traditional advertising methods such as flyers or print ads as well as digital marketing tactics such as social media campaigns or pay-per-click advertising.

Risk Management

Running a successful driving range business comes with its own unique set of risks that must be managed accordingly. It is important to identify any potential risks associated with running a driving range business and develop strategies for mitigating them. This could include implementing safety protocols such as having extra staff members on hand during peak hours or having appropriate insurance coverage in case of accidents or injuries.
If you're thinking about starting a driving range business, there are a few things to keep in mind. First, you'll need to find a good location. Second, you'll need to have the right equipment. And third, you'll need to make sure you have the right marketing strategy. With these things in mind, you should be well on your way to starting a successful driving range business.

Why write a business plan?

A business plan is a critical tool for businesses and startups for a number of reasons:
  • Business Plans can help to articulate and flesh out the business’s goals and objectives. This can be beneficial not only for the business owner, but also for potential investors or partners
  • Business Plans can serve as a roadmap for the business, helping to keep it on track and on target. This is especially important for businesses that are growing and evolving, as it can be easy to get sidetracked without a clear plan in place.
  • Business plans can be a valuable tool for communicating the business’s vision to employees, customers, and other key stakeholders.
  • Business plans are one of the most affordable and straightforward ways of ensuring your business is successful.
  • Business plans allow you to understand your competition better to critically analyze your unique business proposition and differentiate yourself from the market.
  • Business Plans allow you to better understand your customer. Conducting a customer analysis is essential to create better products and services and market more effectively.
  • Business Plans allow you to determine the financial needs of the business leading to a better understanding of how much capital is needed to start the business and how much fundraising is needed.
  • Business Plans allow you to put your business model in words and analyze it further to improve revenues or fill the holes in your strategy.
  • Business plans allow you to attract investors and partners into the business as they can read an explanation about the business.
  • Business plans allow you to position your brand by understanding your company’s role in the marketplace.
  • Business Plans allow you to uncover new opportunities by undergoing the process of brainstorming while drafting your business plan which allows you to see your business in a new light. This allows you to come up with new ideas for products/services, business and marketing strategies.
  • Business Plans allow you to access the growth and success of your business by comparing actual operational results versus the forecasts and assumptions in your business plan. This allows you to update your business plan to a business growth plan and ensure the long-term success and survival of your business.

Business Plan Content


Many people struggle with drafting a business plan and it is necessary to ensure all important sections are present in a business plan:
  1. Executive Summary
  2. Company Overview
  3. Industry Analysis
  4. Consumer Analysis
  5. Competitor Analysis & Advantages
  6. Marketing Strategies & Plan
  7. Plan of Action
  8. Management Team

The financial forecast template is an extensive Microsoft Excel sheet with Sheets on Required Start-up Capital, Salary & Wage Plans, 5-year Income Statement, 5-year Cash-Flow Statement, 5-Year Balance Sheet, 5-Year Financial Highlights and other accounting statements that would cost in excess of £1000 if obtained by an accountant.

The financial forecast has been excluded from the business plan template. If you’d like to receive the financial forecast template for your start-up, please contact us at . Our consultants will be happy to discuss your business plan and provide you with the financial forecast template to accompany your business plan.

Instructions for the Business Plan Template

To complete your perfect Driving Range business plan, fill out the form below and download our Driving Range business plan template. The template is a word document that can be edited to include information about your Driving Range business. The document contains instructions to complete the business plan and will go over all sections of the plan. Instructions are given in the document in red font and some tips are also included in blue font. The free template includes all sections excluding the financial forecast. If you need any additional help with drafting your business plan from our business plan template, please set up a complimentary 30-minute consultation with one of our consultants.

Ongoing Business Planning


With the growth of your business, your initial goals and plan is bound to change. To ensure the continued growth and success of your business, it is necessary to periodically update your business plan. Your business plan will convert to a business growth plan with versions that are updated every quarter/year. Avvale Consulting recommends that you update your business plan every few months and practice this as a process. Your business is also more likely to grow if you access your performance regularly against your business plans and reassess targets for business growth plans.


Want a Bespoke Business Plan for your Driving Range Business?

Our Expertise


Avvale Consulting has extensive experience working with companies in many sectors including the Driving Range industry. You can avail a free 30-minute business consultation to ask any questions you have about starting your Driving Range business. We would also be happy to create a bespoke Driving Range business plan for your Driving Range business including a 5-year financial forecast to ensure the success of your Driving Range business and raise capital from investors to start your Driving Range business. This will include high-value consulting hours with our consultants and multiple value-added products such as investor lists and Angel Investor introductions.


About Us


Avvale Consulting is a leading startup business consulting firm based in London, United Kingdom. Our consultants have years of experience working with startups and have worked with over 300 startups from all around the world. Our team has thousands of business plans, pitch decks and other investment documents for startups leading to over $100 Million raised from various sources. Our business plan templates are the combination of years of startup fundraising and operational experience and can be easily completed by a business owner regardless of their business stage or expertise. So, whether you are a budding entrepreneur or a veteran businessman, download our business plan template and get started on your business growth journey today.