How to start a record store business


Are you interested in starting your own Record Store Business?

How to start a record store Business

Starting a record store can be a daunting task, but it's also a rewarding one. With the right planning and execution, you can open a successful store that caters to music lovers and provides them with a great selection of records. In this guide, we'll cover all the basics of how to start a record store business. We'll discuss everything from choosing the right location to stocking your shelves and promoting your business. By the end, you'll have all the information you need to get your store up and running. So, let's get started!
Business Plan
If you're thinking about starting a record store, the first thing you need to do is create a business plan. This will help you figure out the feasibility of your business, set financial goals, and determine what you need to do to get your business up and running. There are a few key components to a successful record store business plan: 1. Executive Summary 2. Company Description 3. Market Analysis 4. Competitive Analysis 5. Sales and Marketing Plan 6. Operational Plan 7. Financial Plan The executive summary is a brief overview of your business plan. It should include your company's mission statement, a description of your target market, and an overview of your financial goals. The company description section should provide more detail about your business, including your company history, the products and services you offer, and your company culture. In the market analysis section, you'll need to identify your target market and describe the current state of the market for your products or services. You'll also need to conduct customer research to determine what they're looking for and what they're willing to pay for your products or services. The competitive analysis section
Target Market
When starting a record store business, it is important to target a market that will be interested in the type of music you sell. For example, if you sell classical music, your target market may be older adults. If you sell rap music, your target market may be younger adults. Knowing your target market will help you determine what type of music to sell and how to price your products.
Business Model
If you're passionate about music and want to start your own business, then opening a record store could be a great option for you. But before you start opening up shop, there are a few things you need to know about how to start a record store business. The first thing you need to do is figure out your business model. Are you going to sell new records, used records, or both? Will you focus on a particular genre or type of music? Once you know what kind of store you want to open, you can start planning the rest of your business. Next, you need to find a good location for your store. Ideally, you want a spot that's close to other music stores and venues so that foot traffic will be high. You also need to make sure your store is in a visible and safe location. Once you have a location picked out, it's time to start stocking your shelves. You'll need to order inventory from record labels and distributors, and decide how much to mark up the prices. It's important to find the right balance between making a profit and pricing your records so that they're affordable for customers. Finally, you need to promote your store and get.
Competitive Landscape
When starting any business, it's important to understand the competitive landscape. In the case of starting a record store, there are a few key things you should know. First, the music industry has undergone major changes in recent years. The rise of digital music and streaming services has led to a decrease in sales of physical albums. This has put pressure on traditional brick-and-mortar record stores, many of which have closed their doors in recent years. Second, the record store business is still viable, but it's important to be strategic about it. There are a few key things you can do to set your store apart from the competition and make it successful. Third, there are a number of online retailers that sell vinyl records, so you'll need to be aware of them and their offerings. Additionally, there are a number of used record stores that are also worth considering as competition. By understanding the competitive landscape, you can develop a strategy for success. With the right approach, a record store can be a thriving business.
Costs & Pricing Strategy
There are a few key costs associated with starting a record store business. The first and most obvious cost is the cost of inventory. You will need to purchase a variety of records to stock your store. The cost of inventory will vary depending on the type of records you sell and where you purchase them from. You will also need to factor in the cost of shelving and other displays to showcase your inventory. Another important cost to consider is the cost of rent for your retail space. Record stores can be quite large, so you will need to find a space that can accommodate your inventory and give you room to grow. The cost of rent will vary depending on the location of your store and the size of the space. You will also need to factor in the cost of marketing and advertising to promote your new business. There are a variety of ways to market a record store, so you will need to find the most effective and efficient method for reaching your target audience. The cost of marketing and advertising can vary depending on the methods you use. Finally, you will need to consider the cost of hiring employees. Record store businesses can be quite labor-intensive, so you will need to hire employees to help with stocking shelves
Forming a Legal Entity
If you want to start a Record Store business, you will need to form a legal entity. This will protect you from personal liability and help you raise money for your business. You can choose to form a sole proprietorship, partnership, limited liability company (LLC), or corporation. Each type of entity has its own pros and cons, so you will need to choose the one that is right for your business. If you are the only owner of your business, a sole proprietorship may be the best option. This type of business is easy to set up and you will not have to deal with much paperwork. However, sole proprietorships offer no personal liability protection, which means that you could be held responsible for debts incurred by your business. Partnerships are similar to sole proprietorships in that they are easy to set up and offer no personal liability protection. If you decide to form a partnership, you will need to choose a business partner who you can trust and who has complementary skills. It is important to have a written partnership agreement that outlines each partner's roles and responsibilities. A limited liability company (LLC) offers personal liability protection and is a good option for a small group of founders. div>
Opening a Business Bank Account
When you’re ready to start your Record Store business, one of the first steps is to open a business bank account. This will help you keep your personal and business finances separate and will make it easier to track your expenses and income. To open a business bank account, you’ll need to have the following information and documents: -Your business name and address -Your Social Security number or Employer Identification Number (EIN) -A list of the owners, officers, and directors of the company -Articles of incorporation or a business license -A voided check or deposit slip from the account you’ll be using for your business Once you have all of the required information and documents, you can visit your local bank or credit union to open a business checking account.
Setting up Business Accounting
If you're starting a Record Store business, one of the first things you need to do is set up your business accounting. This will ensure that you're keeping track of your finances and that you're complying with any financial regulations that apply to your business. Here's a quick guide to setting up your business accounting:
1. Choose an accounting software. There are many different accounting software packages available, so do some research to find one that will suit your needs.
2. Set up your chart of accounts. This is a list of all the categories of income and expenditure that you will track in your accounting system.
3. Set up your bank account. You will need a business bank account to manage your finances effectively.
4. Keep track of your income and expenditure. Make sure you keep accurate records of all money coming in and going out of your business.
5. Prepare and file your tax return. Once a year, you will need to file a tax return for your business. Make sure you keep on top of this so that you don't miss the deadline
Setting up Business Insurance
As a business owner, it is important to protect your company with the proper insurance. When setting up a Record Store business, you will need to consider the following types of insurance:
-Product liability insurance: This will protect you in the event that a product you designed and printed causes injury or damage.
-Professional liability insurance: This will protect you in the event that a client suffers damages as a result of your work.
-Business property insurance: This will protect your equipment and premises in the event of damage or theft.
-Business interruption insurance: This will protect you in the event that your business has to stop operations due to a covered event.
-Employee dishonesty insurance: This will protect you in the event that an employee steals from your business.
Speak with an insurance agent to determine which policies are right for your business
Setting up a Business Website
If you want to start a Record Store business, one of the first things you need to do is set up a website. This will be your online home base, where potential customers can learn more about your business and what you have to offer. There are a few key things you need to include on your website:
-An About page: This is where you can tell your story and give potential customers a sense of who you are and what you stand for.
-A portfolio: Showcase your best version on your website so that potential clients can see your work.
-A contact page: Make it easy for people to get in touch with you by including your email address and/or social media links.
-Pricing information: Let visitors know how much you charge for your services.
By having a well-designed website, you’ll be able to attract more customers and grow your Record Store business
Obtaining the Necessary Permits
You will need to obtain a business license from your city or county. You will also need to get a resale license, which will allow you to purchase your inventory from wholesalers. You may need to obtain a special permit if you plan on selling alcohol.
Setting up a Business Number or Appointment Setter
When you’re ready to start your Record Store business, one of the first things you need to do is set up a business phone number or an appointment setter. You can use a service like Google Voice to set up a business phone number for your Record Store business. Google Voice will give you a free business phone number that you can use to make and receive calls. Once you have a business phone number, you can start taking calls from potential customers. When you get a call, be sure to take down the customer’s name, contact information, and what they need. Once you have this information, you can give the customer a call back to discuss the project in more detail and give them a quote.

Location and Real Estate

When starting a record store business, the location and real estate are important factors to consider. Finding the right retail space for your record store is essential for success, and you should research local regulations to make sure your lease agreement is in line with legal requirements.

Licensing and Permits

Every business requires certain licenses and permits before it can be legally operated. Before opening your record store, make sure you have all the necessary permits from local authorities to avoid any legal issues.

Financing and Capitalization

Financing is one of the most important elements for setting up a successful record store. Capital investments from investors or loans from banks will be necessary in order to cover the initial costs of setting up your business.

Equipment and Supplies

You will need to purchase or lease equipment and supplies in order to operate your record store. This includes items such as an inventory system, POS software, and other necessary tools.

Staffing and Training

Hiring qualified staff to run your record store is essential in order to ensure success. You should create a thorough hiring process and provide employee training on product knowledge and customer service strategies.

Marketing Strategies

Marketing is key when it comes to getting customers into your record store. Developing digital advertising campaigns as well as customer loyalty programs are great ways to reach potential customers.

Resources and Partnerships

Building relationships with industry associations, suppliers, and other partners can help you provide better products and services for your customers. Networking with other businesses in the industry can also help you stay ahead of the competition.

Contingency Planning

Every business should have contingency plans in place for unexpected circumstances. Conduct a risk assessment of your business operations so that you can create backup plans for various scenarios.
In conclusion, starting a record store business can be a fun and rewarding experience. However, there are a few things you need to keep in mind in order to be successful. First, you need to find a good location. Second, you need to stock your store with a variety of music genres. Third, you need to create a marketing plan to attract customers. Finally, you need to provide excellent customer service. If you can do all of these things, you will be well on your way to starting a successful record store business.

Why write a business plan?

A business plan is a critical tool for businesses and startups for a number of reasons:
  • Business Plans can help to articulate and flesh out the business’s goals and objectives. This can be beneficial not only for the business owner, but also for potential investors or partners
  • Business Plans can serve as a roadmap for the business, helping to keep it on track and on target. This is especially important for businesses that are growing and evolving, as it can be easy to get sidetracked without a clear plan in place.
  • Business plans can be a valuable tool for communicating the business’s vision to employees, customers, and other key stakeholders.
  • Business plans are one of the most affordable and straightforward ways of ensuring your business is successful.
  • Business plans allow you to understand your competition better to critically analyze your unique business proposition and differentiate yourself from the market.
  • Business Plans allow you to better understand your customer. Conducting a customer analysis is essential to create better products and services and market more effectively.
  • Business Plans allow you to determine the financial needs of the business leading to a better understanding of how much capital is needed to start the business and how much fundraising is needed.
  • Business Plans allow you to put your business model in words and analyze it further to improve revenues or fill the holes in your strategy.
  • Business plans allow you to attract investors and partners into the business as they can read an explanation about the business.
  • Business plans allow you to position your brand by understanding your company’s role in the marketplace.
  • Business Plans allow you to uncover new opportunities by undergoing the process of brainstorming while drafting your business plan which allows you to see your business in a new light. This allows you to come up with new ideas for products/services, business and marketing strategies.
  • Business Plans allow you to access the growth and success of your business by comparing actual operational results versus the forecasts and assumptions in your business plan. This allows you to update your business plan to a business growth plan and ensure the long-term success and survival of your business.

Business Plan Content


Many people struggle with drafting a business plan and it is necessary to ensure all important sections are present in a business plan:
  1. Executive Summary
  2. Company Overview
  3. Industry Analysis
  4. Consumer Analysis
  5. Competitor Analysis & Advantages
  6. Marketing Strategies & Plan
  7. Plan of Action
  8. Management Team

The financial forecast template is an extensive Microsoft Excel sheet with Sheets on Required Start-up Capital, Salary & Wage Plans, 5-year Income Statement, 5-year Cash-Flow Statement, 5-Year Balance Sheet, 5-Year Financial Highlights and other accounting statements that would cost in excess of £1000 if obtained by an accountant.

The financial forecast has been excluded from the business plan template. If you’d like to receive the financial forecast template for your start-up, please contact us at . Our consultants will be happy to discuss your business plan and provide you with the financial forecast template to accompany your business plan.

Instructions for the Business Plan Template

To complete your perfect Record Store business plan, fill out the form below and download our Record Store business plan template. The template is a word document that can be edited to include information about your Record Store business. The document contains instructions to complete the business plan and will go over all sections of the plan. Instructions are given in the document in red font and some tips are also included in blue font. The free template includes all sections excluding the financial forecast. If you need any additional help with drafting your business plan from our business plan template, please set up a complimentary 30-minute consultation with one of our consultants.

Ongoing Business Planning


With the growth of your business, your initial goals and plan is bound to change. To ensure the continued growth and success of your business, it is necessary to periodically update your business plan. Your business plan will convert to a business growth plan with versions that are updated every quarter/year. Avvale Consulting recommends that you update your business plan every few months and practice this as a process. Your business is also more likely to grow if you access your performance regularly against your business plans and reassess targets for business growth plans.


Want a Bespoke Business Plan for your Record Store Business?

Our Expertise


Avvale Consulting has extensive experience working with companies in many sectors including the Record Store industry. You can avail a free 30-minute business consultation to ask any questions you have about starting your Record Store business. We would also be happy to create a bespoke Record Store business plan for your Record Store business including a 5-year financial forecast to ensure the success of your Record Store business and raise capital from investors to start your Record Store business. This will include high-value consulting hours with our consultants and multiple value-added products such as investor lists and Angel Investor introductions.


About Us


Avvale Consulting is a leading startup business consulting firm based in London, United Kingdom. Our consultants have years of experience working with startups and have worked with over 300 startups from all around the world. Our team has thousands of business plans, pitch decks and other investment documents for startups leading to over $100 Million raised from various sources. Our business plan templates are the combination of years of startup fundraising and operational experience and can be easily completed by a business owner regardless of their business stage or expertise. So, whether you are a budding entrepreneur or a veteran businessman, download our business plan template and get started on your business growth journey today.