How to start a sub shop business


How to start a sub shop business plan template

Are you interested in starting your own Sub Shop Business?

If you're thinking about starting a sub shop, you're in the right place. In this section, we'll give you a brief introduction to what a sub shop is and what you need to get started. A sub shop is a restaurant specializing in submarine sandwiches, also known as subs. Subs are made with a variety of meats, cheeses, and vegetables, and are served on a long, narrow roll of Italian or French bread. If you're interested in starting a sub shop, the first thing you'll need to do is develop a menu. What kind of subs will you offer? Will you have any other items on the menu, such as soups or salads? Once you've developed your menu, you'll need to find a location for your restaurant. Next, you'll need to obtain the necessary permits and licenses from your local government. Once you have everything in place, you'll be ready to start serving delicious subs to your customers!
Business Plan
1. Executive Summary: This section will give a brief overview of your Sub Shop business plan.
2. Company Description: This section will provide more detailed information about your company, including what products or services you offer, your target market, and your company’s unique selling proposition.
3. Market Analysis: This section will take a closer look at your target market, including its size, growth potential, and key demographics.
4. Competitive Analysis: This section will analyze your competition, including their strengths and weaknesses.
5. Sales and Marketing Plan: This section will detail your plans for promoting and selling your products or services.
6. Operational Plan: This section will outline how your business will be run on a day-to-day basis, including your opening hours, staff requirements, and facilities needed.
7. Financial Plan: This section will outline your financial projections for the next three years, including your income statement, balance sheet, and cash flow statement.
Target Market
When starting any business, it is important to understand who your target market is. This is especially true for a sub shop business. Who are the people that are going to be buying your sandwiches? There are a few different types of people that might be interested in your sub shop. The first are people who are looking for a quick and easy lunch option. These people are usually time-strapped and are looking for something that they can grab and go. The second type of person that might be interested in your sub shop are those who are looking for a more substantial meal. These people might be looking for something to tide them over until dinner or they might be looking for a hearty lunch option. The third type of person that might be interested in your sub shop are those who are looking for a catering option. If you offer catering, then you could attract businesses or individuals who are looking to cater an event. Once you have a good understanding of who your target market is, you can start to tailor your marketing efforts to reach them. You can use this information to decide what type of advertising to use, what type of packaging to use, and even what type of subs to offer. By understanding your
Business Model
The first step to starting a sub shop business is to determine your business model. There are a few different ways to go about this. The most common is to either start a franchise or an independent sub shop. Franchises have the advantage of being an already established brand with a proven track record. This can make it easier to get financing and find customers. However, franchises also have the disadvantage of being more expensive to get started and you may have less control over your business. Independent sub shops have the advantage of being less expensive to start and you have more control over your business. However, it can be more difficult to get financing and find customers since you are starting from scratch. Once you have decided on your business model, the next step is to write a business plan. This will help you map out the specifics of your business, including your marketing strategy, financial projections, and operational plan. After you have your business plan, the next step is to find financing. This can be through a bank loan, private investors, or a combination of both. Once you have the financing in place, the next step is to find a location for your sub shop. This should be in a.
Competitive Landscape
When you’re planning to start a sub shop, it’s important to know the competitive landscape. Who are the big players in the industry? What do they do well? How can you differentiate your business? The big players in the sub shop industry are Subway, Jersey Mike’s, and Firehouse Subs. All of these companies have been in business for over
20 years and have hundreds of locations nationwide. What makes these companies successful? They all offer a variety of fresh, made-to-order sandwiches at a reasonable price. They also have a strong branding and marketing presence. So, how can you differentiate your sub shop business? One way is to focus on a niche market. For example, you could start a vegetarian sub shop or a sub shop that specializes in healthy options. You could also focus on providing exceptional customer service or creating a unique atmosphere in your shop. Whatever route you choose, make sure you do your research and understand the competitive landscape. This will help you create a successful sub shop business.
Costs & Pricing Strategy
Assuming you want to open a sub sandwich shop, the costs will vary based on the size and location of your shop. The average cost of rent for a small restaurant is $3,500 per month. For equipment and fixtures, you will need about $10,000. Food costs will depend on the menu items you offer, but the average food cost for a sandwich shop is about 30%. To price your sandwiches, you will need to consider the cost of your ingredients as well as your labor costs. A good rule of thumb is to price your sandwiches at about 2-3 times the cost of your ingredients. For example, if it costs you $4 to make a sandwich, you should charge $8-$12 for that sandwich.
Forming a Legal Entity
If you want to start a Sub Shop business, you will need to form a legal entity. This will protect you from personal liability and help you raise money for your business. You can choose to form a sole proprietorship, partnership, limited liability company (LLC), or corporation. Each type of entity has its own pros and cons, so you will need to choose the one that is right for your business. If you are the only owner of your business, a sole proprietorship may be the best option. This type of business is easy to set up and you will not have to deal with much paperwork. However, sole proprietorships offer no personal liability protection, which means that you could be held responsible for debts incurred by your business. Partnerships are similar to sole proprietorships in that they are easy to set up and offer no personal liability protection. If you decide to form a partnership, you will need to choose a business partner who you can trust and who has complementary skills. It is important to have a written partnership agreement that outlines each partner's roles and responsibilities. A limited liability company (LLC) offers personal liability protection and is a good option for a small group of founders. 
Opening a Business Bank Account
When you’re ready to start your Sub Shop business, one of the first steps is to open a business bank account. This will help you keep your personal and business finances separate and will make it easier to track your expenses and income. To open a business bank account, you’ll need to have the following information and documents:
-Your business name and address
-Your Social Security number or Employer Identification Number (EIN)
-A list of the owners, officers, and directors of the company
-Articles of incorporation or a business license
-A voided check or deposit slip from the account you’ll be using for your business
Once you have all of the required information and documents, you can visit your local bank or credit union to open a business checking account.
Setting up Business Accounting
If you're starting a Sub Shop business, one of the first things you need to do is set up your business accounting. This will ensure that you're keeping track of your finances and that you're complying with any financial regulations that apply to your business. Here's a quick guide to setting up your business accounting:
1. Choose an accounting software. There are many different accounting software packages available, so do some research to find one that will suit your needs.
2. Set up your chart of accounts. This is a list of all the categories of income and expenditure that you will track in your accounting system.
3. Set up your bank account. You will need a business bank account to manage your finances effectively.
4. Keep track of your income and expenditure. Make sure you keep accurate records of all money coming in and going out of your business.
5. Prepare and file your tax return. Once a year, you will need to file a tax return for your business. Make sure you keep on top of this so that you don't miss the deadline
Setting up Business Insurance
As a business owner, it is important to protect your company with the proper insurance. When setting up a Sub Shop business, you will need to consider the following types of insurance:
-Product liability insurance: This will protect you in the event that a product you designed and printed causes injury or damage.
-Professional liability insurance: This will protect you in the event that a client suffers damages as a result of your work.
-Business property insurance: This will protect your equipment and premises in the event of damage or theft.
-Business interruption insurance: This will protect you in the event that your business has to stop operations due to a covered event.
-Employee dishonesty insurance: This will protect you in the event that an employee steals from your business.
Speak with an insurance agent to determine which policies are right for your business
Setting up a Business Website
If you want to start a Sub Shop business, one of the first things you need to do is set up a website. This will be your online home base, where potential customers can learn more about your business and what you have to offer. There are a few key things you need to include on your website:
-An About page: This is where you can tell your story and give potential customers a sense of who you are and what you stand for.
-A portfolio: Showcase your best version on your website so that potential clients can see your work.
-A contact page: Make it easy for people to get in touch with you by including your email address and/or social media links.
-Pricing information: Let visitors know how much you charge for your services.
By having a well-designed website, you’ll be able to attract more customers and grow your Sub Shop business
Obtaining the Necessary Permits
If you want to start a sub shop, the first thing you need to do is obtain the necessary permits. To do this, you will need to contact your local government offices and inquire about the process. In most cases, you will need to fill out a business license application and submit it to the appropriate office. Once your application has been approved, you will be able to obtain the necessary permits for your business.
Setting up a Business Number or Appointment Setter
When you’re ready to start your Sub Shop business, one of the first things you need to do is set up a business phone number or an appointment setter. You can use a service like Google Voice to set up a business phone number for your Sub Shop business. Google Voice will give you a free business phone number that you can use to make and receive calls. Once you have a business phone number, you can start taking calls from potential customers. When you get a call, be sure to take down the customer’s name, contact information, and what they need. Once you have this information, you can give the customer a call back to discuss the project in more detail and give them a quote.
If you're thinking of starting a sub shop, there are a few things you need to keep in mind. First, you'll need to find a good location. Second, you'll need to make sure you have a good selection of sandwiches and other menu items. Third, you'll need to make sure your prices are competitive. Lastly, you'll need to make sure you're providing good customer service. If you can do all of these things, you'll be well on your way to starting a successful sub shop business.

Why write a business plan?

A business plan is a critical tool for businesses and startups for a number of reasons:
  • Business Plans can help to articulate and flesh out the business’s goals and objectives. This can be beneficial not only for the business owner, but also for potential investors or partners
  • Business Plans can serve as a roadmap for the business, helping to keep it on track and on target. This is especially important for businesses that are growing and evolving, as it can be easy to get sidetracked without a clear plan in place.
  • Business plans can be a valuable tool for communicating the business’s vision to employees, customers, and other key stakeholders.
  • Business plans are one of the most affordable and straightforward ways of ensuring your business is successful.
  • Business plans allow you to understand your competition better to critically analyze your unique business proposition and differentiate yourself from the market.
  • Business Plans allow you to better understand your customer. Conducting a customer analysis is essential to create better products and services and market more effectively.
  • Business Plans allow you to determine the financial needs of the business leading to a better understanding of how much capital is needed to start the business and how much fundraising is needed.
  • Business Plans allow you to put your business model in words and analyze it further to improve revenues or fill the holes in your strategy.
  • Business plans allow you to attract investors and partners into the business as they can read an explanation about the business.
  • Business plans allow you to position your brand by understanding your company’s role in the marketplace.
  • Business Plans allow you to uncover new opportunities by undergoing the process of brainstorming while drafting your business plan which allows you to see your business in a new light. This allows you to come up with new ideas for products/services, business and marketing strategies.
  • Business Plans allow you to access the growth and success of your business by comparing actual operational results versus the forecasts and assumptions in your business plan. This allows you to update your business plan to a business growth plan and ensure the long-term success and survival of your business.

Business Plan Content


Many people struggle with drafting a business plan and it is necessary to ensure all important sections are present in a business plan:
  1. Executive Summary
  2. Company Overview
  3. Industry Analysis
  4. Consumer Analysis
  5. Competitor Analysis & Advantages
  6. Marketing Strategies & Plan
  7. Plan of Action
  8. Management Team

The financial forecast template is an extensive Microsoft Excel sheet with Sheets on Required Start-up Capital, Salary & Wage Plans, 5-year Income Statement, 5-year Cash-Flow Statement, 5-Year Balance Sheet, 5-Year Financial Highlights and other accounting statements that would cost in excess of £1000 if obtained by an accountant.

The financial forecast has been excluded from the business plan template. If you’d like to receive the financial forecast template for your start-up, please contact us at . Our consultants will be happy to discuss your business plan and provide you with the financial forecast template to accompany your business plan.

Instructions for the Business Plan Template

To complete your perfect Sub Shop business plan, fill out the form below and download our Sub Shop business plan template. The template is a word document that can be edited to include information about your Sub Shop business. The document contains instructions to complete the business plan and will go over all sections of the plan. Instructions are given in the document in red font and some tips are also included in blue font. The free template includes all sections excluding the financial forecast. If you need any additional help with drafting your business plan from our business plan template, please set up a complimentary 30-minute consultation with one of our consultants.

Ongoing Business Planning


With the growth of your business, your initial goals and plan is bound to change. To ensure the continued growth and success of your business, it is necessary to periodically update your business plan. Your business plan will convert to a business growth plan with versions that are updated every quarter/year. Avvale Consulting recommends that you update your business plan every few months and practice this as a process. Your business is also more likely to grow if you access your performance regularly against your business plans and reassess targets for business growth plans.


Want a Bespoke Business Plan for your Sub Shop Business?

Our Expertise


Avvale Consulting has extensive experience working with companies in many sectors including the Sub Shop industry. You can avail a free 30-minute business consultation to ask any questions you have about starting your Sub Shop business. We would also be happy to create a bespoke Sub Shop business plan for your Sub Shop business including a 5-year financial forecast to ensure the success of your Sub Shop business and raise capital from investors to start your Sub Shop business. This will include high-value consulting hours with our consultants and multiple value-added products such as investor lists and Angel Investor introductions.


About Us


Avvale Consulting is a leading startup business consulting firm based in London, United Kingdom. Our consultants have years of experience working with startups and have worked with over 300 startups from all around the world. Our team has thousands of business plans, pitch decks and other investment documents for startups leading to over $100 Million raised from various sources. Our business plan templates are the combination of years of startup fundraising and operational experience and can be easily completed by a business owner regardless of their business stage or expertise. So, whether you are a budding entrepreneur or a veteran businessman, download our business plan template and get started on your business growth journey today.