How to start an Instagram Consulting Business?


Are you interested in starting your own Instagram Consulting Business?

How to start an Instagram Consulting Business

If you're reading this, you're probably interested in starting your own Instagram consulting business. And that's great! Consulting is a fantastic way to earn a living, and Instagram is one of the hottest platforms out there right now. But where do you start? How do you make sure your business is successful? In this blog post, we'll answer those questions and more. We'll give you an overview of what Instagram consulting is, how to start your own business, and what you need to do to be successful. So let's get started!
Business Plan
If you're thinking about starting an Instagram consulting business, the first thing you need to do is create a business plan. This will help you map out your business goals, strategies, and marketing efforts. Here's a quick overview of what your business plan should include:
1. Company overview: What is your business all about? What services do you offer?
2. target market: Who do you want to reach with your Instagram consulting business? What are their needs and pain points?
3. Competitor analysis: Who are your competitors and what are they doing well (or not so well)?
4. Business goals and objectives: What are your goals for your business? How will you measure success?
5. Marketing strategy: How will you reach your target market? What kind of content will you share? What are your call-to-actions?
6. Sales and pricing: How will you generate revenue? What are your services priced at?
7. Financial projections: What are your estimated costs and revenues? When will you break even?
8. Milestones and timeline: What are the key milestones you need to achieve in order to reach your goals? 
Target Market
Your target market for an Instagram consulting business are small businesses and solopreneurs who are looking to grow their brand on Instagram. You'll need to have a strong understanding of how the platform works and be able to offer strategic advice on how to use it effectively to reach their target audience. You should also have a good grasp of the latest trends and changes on Instagram so you can keep your clients up-to-date on what's working and what's not.
Business Model
There are a few ways to make money as an Instagram consultant. The most common is to charge per post or project. This means that you would work with a business to help them plan, create, and execute an Instagram campaign. Another way to make money is to charge a monthly retainer. This is a set amount of money that the client pays you each month, regardless of how much work you do. This is a good option for businesses that want on-going help with their Instagram presence. The last way to make money is to take a commission on sales. This means that you would get a percentage of any sales made through Instagram. This is a good option if you are working with products or services that can be sold through the platform. No matter which business model you choose, there are a few things you need to do in order to be successful as an Instagram consultant. First, you need to have a strong understanding of the platform. This means knowing how to use all the features and understanding how the algorithm works. Second, you need to have a niche. It’s important to specialize in something so that you can be known as the go.
Competitive Landscape
There are a number of businesses that already exist in the Instagram consulting space. Some of these businesses are: -IconoSquare: IconoSquare offers a suite of tools to help users grow their Instagram following and engagement. -Hootsuite: Hootsuite provides users with tools to help them grow their Instagram following and engagement. -Sprout Social: Sprout Social offers a suite of tools to help users grow their Instagram following and engagement.
Costs & Pricing Strategy
There are a few things to consider when it comes to costs and pricing strategy for your Instagram consulting business. The first is what services you will offer and how much you will charge for them. You will also need to consider the cost of any tools or software you need to help with your consulting, as well as any marketing or advertising costs. To get started, you will need to decide what services you want to offer and how much you will charge for them. There are a number of ways to do this, so it is important to find a pricing strategy that works for you and your business. One option is to charge by the hour, another is to charge a flat rate for each project, and yet another is to charge a percentage of the ad spend for each campaign you manage. Once you have decided on your pricing strategy, it is important to set some realistic goals for your business. How much revenue do you want to bring in each month? What are your targets for new clients? Having these goals in mind will help you determine how many clients you need to work with and how much you need to charge them in order to reach your targets. Finally, it is important to keep track of your costs so
Forming a Legal Entity
If you want to start a Instagram Consulting business, you will need to form a legal entity. This will protect you from personal liability and help you raise money for your business. You can choose to form a sole proprietorship, partnership, limited liability company (LLC), or corporation. Each type of entity has its own pros and cons, so you will need to choose the one that is right for your business. If you are the only owner of your business, a sole proprietorship may be the best option. This type of business is easy to set up and you will not have to deal with much paperwork. However, sole proprietorships offer no personal liability protection, which means that you could be held responsible for debts incurred by your business. Partnerships are similar to sole proprietorships in that they are easy to set up and offer no personal liability protection. If you decide to form a partnership, you will need to choose a business partner who you can trust and who has complementary skills. It is important to have a written partnership agreement that outlines each partner's roles and responsibilities. A limited liability company (LLC) offers personal liability protection and is a good option for a small group of founders.
Opening a Business Bank Account
When you’re ready to start your Instagram Consulting business, one of the first steps is to open a business bank account. This will help you keep your personal and business finances separate and will make it easier to track your expenses and income. To open a business bank account, you’ll need to have the following information and documents:
-Your business name and address -Your Social Security number or Employer Identification Number (EIN)
-A list of the owners, officers, and directors of the company
-Articles of incorporation or a business license
-A voided check or deposit slip from the account you’ll be using for your business
Once you have all of the required information and documents, you can visit your local bank or credit union to open a business checking account.
Setting up Business Accounting
If you're starting a Instagram Consulting business, one of the first things you need to do is set up your business accounting. This will ensure that you're keeping track of your finances and that you're complying with any financial regulations that apply to your business. Here's a quick guide to setting up your business accounting:
1. Choose an accounting software. There are many different accounting software packages available, so do some research to find one that will suit your needs.
2. Set up your chart of accounts. This is a list of all the categories of income and expenditure that you will track in your accounting system.
3. Set up your bank account. You will need a business bank account to manage your finances effectively.
4. Keep track of your income and expenditure. Make sure you keep accurate records of all money coming in and going out of your business.
5. Prepare and file your tax return. Once a year, you will need to file a tax return for your business. Make sure you keep on top of this so that you don't miss the deadline
Setting up Business Insurance
As a business owner, it is important to protect your company with the proper insurance. When setting up a Instagram Consulting business, you will need to consider the following types of insurance:
-Product liability insurance: This will protect you in the event that a product you designed and printed causes injury or damage.
-Professional liability insurance: This will protect you in the event that a client suffers damages as a result of your work.
-Business property insurance: This will protect your equipment and premises in the event of damage or theft.
-Business interruption insurance: This will protect you in the event that your business has to stop operations due to a covered event.
-Employee dishonesty insurance: This will protect you in the event that an employee steals from your business.
Speak with an insurance agent to determine which policies are right for your business
Setting up a Business Website
If you want to start a Instagram Consulting business, one of the first things you need to do is set up a website. This will be your online home base, where potential customers can learn more about your business and what you have to offer. There are a few key things you need to include on your website:
-An About page: This is where you can tell your story and give potential customers a sense of who you are and what you stand for.
-A portfolio: Showcase your best version on your website so that potential clients can see your work.
-A contact page: Make it easy for people to get in touch with you by including your email address and/or social media links.
-Pricing information: Let visitors know how much you charge for your services.
By having a well-designed website, you’ll be able to attract more customers and grow your Instagram Consulting business
Obtaining the Necessary Permits
If you want to start a Instagram Consulting business, the first step is to obtain the necessary permits. Depending on your business activity, you may need to obtain a business license, a zoning permit, or a special permit from your local government. The best way to find out what permits you need is to contact your local Chamber of Commerce or the Small Business Administration. They can help you determine which permits are required for your particular business. Once you have the necessary permits, you can start marketing your business and looking for clients. To get started, create a profile on Instagram and start posting helpful tips and advice for businesses that want to grow their presence on the social media platform. Be sure to include your contact information so potential clients can reach out to you for more information.
Setting up a Business Number or Appointment Setter
When you’re ready to start your Instagram Consulting business, one of the first things you need to do is set up a business phone number or an appointment setter. You can use a service like Google Voice to set up a business phone number for your Instagram Consulting business. Google Voice will give you a free business phone number that you can use to make and receive calls. Once you have a business phone number, you can start taking calls from potential customers. When you get a call, be sure to take down the customer’s name, contact information, and what they need. Once you have this information, you can give the customer a call back to discuss the project in more detail and give them a quote.

Brand Identity

Creating a strong brand identity is essential for any successful Instagram consulting business. By creating a unique logo, tagline, and other visual elements, you can make sure that your business stands out from the competition. Having a memorable brand identity can help you attract new customers and retain existing ones. When designing your brand identity, make sure to consider SEO keywords such as "brand identity," "logo design," and "tagline creation."

Digital Marketing Strategies

To effectively promote your Instagram consulting business, you need to develop digital marketing strategies that will reach your target audience. Paid advertising campaigns as well as organic tactics such as content marketing, influencer marketing, and social media marketing can all be used to get the word out about your services. Investing in SEO keywords like “digital marketing strategies”, “paid advertising”, and “organic marketing tactics” can help ensure that potential customers find you online.

Networking Opportunities

Taking advantage of networking opportunities such as industry events and conferences is an important part of growing a successful Instagram consulting business. These events can provide valuable opportunities for building relationships and gaining referrals from potential clients. When searching for these events, use SEO keywords like “networking opportunities”, “industry events” and “conferences” to make it easier for prospects to find your business.

Hiring Employees

Eventually you may need to hire employees or independent contractors to help with the workload of your Instagram consulting business. Before doing so, make sure you are familiar with employment laws and regulations to ensure that everything is done correctly. To attract qualified candidates for these positions, use SEO keywords such as “hiring employees”, “employment laws” and “regulations” when posting job listings online.

Measuring Success

Developing methods for measuring the success of your Instagram consulting business is critical for long-term growth and success. Tracking customer feedback and sales numbers can help you determine whether or not you are on the right track. Use SEO keywords like “measuring success”, “customer feedback”, and “sales numbers” when creating reports or analyzing data to make it easier for prospects to find your business online.
Although it may seem like a daunting task, starting your own Instagram consulting business is actually quite simple – as long as you’re armed with the right knowledge and tools. By following the steps outlined in this article, you’ll be well on your way to becoming a successful Instagram consultant in no time.

Why write a business plan?

A business plan is a critical tool for businesses and startups for a number of reasons:
  • Business Plans can help to articulate and flesh out the business’s goals and objectives. This can be beneficial not only for the business owner, but also for potential investors or partners
  • Business Plans can serve as a roadmap for the business, helping to keep it on track and on target. This is especially important for businesses that are growing and evolving, as it can be easy to get sidetracked without a clear plan in place.
  • Business plans can be a valuable tool for communicating the business’s vision to employees, customers, and other key stakeholders.
  • Business plans are one of the most affordable and straightforward ways of ensuring your business is successful.
  • Business plans allow you to understand your competition better to critically analyze your unique business proposition and differentiate yourself from the market.
  • Business Plans allow you to better understand your customer. Conducting a customer analysis is essential to create better products and services and market more effectively.
  • Business Plans allow you to determine the financial needs of the business leading to a better understanding of how much capital is needed to start the business and how much fundraising is needed.
  • Business Plans allow you to put your business model in words and analyze it further to improve revenues or fill the holes in your strategy.
  • Business plans allow you to attract investors and partners into the business as they can read an explanation about the business.
  • Business plans allow you to position your brand by understanding your company’s role in the marketplace.
  • Business Plans allow you to uncover new opportunities by undergoing the process of brainstorming while drafting your business plan which allows you to see your business in a new light. This allows you to come up with new ideas for products/services, business and marketing strategies.
  • Business Plans allow you to access the growth and success of your business by comparing actual operational results versus the forecasts and assumptions in your business plan. This allows you to update your business plan to a business growth plan and ensure the long-term success and survival of your business.

Business Plan Content


Many people struggle with drafting a business plan and it is necessary to ensure all important sections are present in a business plan:
  1. Executive Summary
  2. Company Overview
  3. Industry Analysis
  4. Consumer Analysis
  5. Competitor Analysis & Advantages
  6. Marketing Strategies & Plan
  7. Plan of Action
  8. Management Team

The financial forecast template is an extensive Microsoft Excel sheet with Sheets on Required Start-up Capital, Salary & Wage Plans, 5-year Income Statement, 5-year Cash-Flow Statement, 5-Year Balance Sheet, 5-Year Financial Highlights and other accounting statements that would cost in excess of £1000 if obtained by an accountant.

The financial forecast has been excluded from the business plan template. If you’d like to receive the financial forecast template for your start-up, please contact us at . Our consultants will be happy to discuss your business plan and provide you with the financial forecast template to accompany your business plan.

Instructions for the Business Plan Template

To complete your perfect Instagram Consulting business plan, fill out the form below and download our Instagram Consulting business plan template. The template is a word document that can be edited to include information about your Instagram Consulting business. The document contains instructions to complete the business plan and will go over all sections of the plan. Instructions are given in the document in red font and some tips are also included in blue font. The free template includes all sections excluding the financial forecast. If you need any additional help with drafting your business plan from our business plan template, please set up a complimentary 30-minute consultation with one of our consultants.

Ongoing Business Planning


With the growth of your business, your initial goals and plan is bound to change. To ensure the continued growth and success of your business, it is necessary to periodically update your business plan. Your business plan will convert to a business growth plan with versions that are updated every quarter/year. Avvale Consulting recommends that you update your business plan every few months and practice this as a process. Your business is also more likely to grow if you access your performance regularly against your business plans and reassess targets for business growth plans.


Want a Bespoke Business Plan for your Instagram Consulting Business?

Our Expertise


Avvale Consulting has extensive experience working with companies in many sectors including the Instagram Consulting industry. You can avail a free 30-minute business consultation to ask any questions you have about starting your Instagram Consulting business. We would also be happy to create a bespoke Instagram Consulting business plan for your Instagram Consulting business including a 5-year financial forecast to ensure the success of your Instagram Consulting business and raise capital from investors to start your Instagram Consulting business. This will include high-value consulting hours with our consultants and multiple value-added products such as investor lists and Angel Investor introductions.


About Us


Avvale Consulting is a leading startup business consulting firm based in London, United Kingdom. Our consultants have years of experience working with startups and have worked with over 300 startups from all around the world. Our team has thousands of business plans, pitch decks and other investment documents for startups leading to over $100 Million raised from various sources. Our business plan templates are the combination of years of startup fundraising and operational experience and can be easily completed by a business owner regardless of their business stage or expertise. So, whether you are a budding entrepreneur or a veteran businessman, download our business plan template and get started on your business growth journey today.