Organizational Development Business Plan Template

Organizational Development  business plan template

Are you interested in starting your own organizational development  Business?


Many people think organizational development (OD) is a difficult field to enter. This couldn't be further from the truth. OD is one of the most accessible and affordable fields you can enter with the right skills and knowledge. This article will provide you with the steps you need to take to get started in the field of OD.

Global Market Size

Organizational development (OD) is a profession that helps organizations achieve their goals, whether they are improving performance, creating new products or services, or developing new organizational structures. The global market for OD was estimated to be $24.4 billion in 2016, and is projected to grow at a CAGR of
7.5% through 2021. There are a number of different ways to start an OD business. One option is to work as a consultant, providing advice and assistance to organizations in need. Alternatively, you could start a business that provides training and development programs for employees. Another option is to create and offer consulting services to businesses in the marketing and advertising industries. The most important thing to remember when starting an OD business is to focus on the needs of your clients. It is important to find out what they are looking for and then to provide that service. You also need to be aware of the latest industry trends so that you can provide your clients with the best possible advice.

Target Market

Organizational development (OD) is the process of improving the effectiveness and efficiency of an organization. According to the National Institute of Standards and Technology (NIST), organizational development is "the application of theories and practices to organizational problems." Organizational development can be used in a variety of settings, including public and private organizations, nonprofit and for-profit organizations, small and large businesses. Organizations can be developed in a variety of ways, including process improvement, team development, and change management. The target market for organizational development services is typically organizations with at least five employees.Services can be provided in-house or outsourced.Services can be offered as a standalone service or as part of a broader consulting or training package. Organizational development is a growing field, with a growing demand for skilled professionals. The field of organizational development is expected to grow at a rate of 7 percent over the next decade.

Business Model

There are many different business models for organizational development businesses. Some of the most common models include consulting, training, and development services. Consulting Consulting is the most common business model for organizational development businesses. Consultants offer their services to businesses to help them improve their performance. They typically work with businesses to identify their goals and then help them to develop a plan to achieve them. Training Another common business model for organizational development businesses is training. Trainers help businesses to learn new skills or to improve the skills that they already have. They typically offer courses that are designed to help businesses improve their performance. Development Services Development services are another common business model for organizational development businesses. Development services help businesses to improve their performance by providing them with advice and guidance. They typically offer support in the form of training, resources, and guidance.

Competitive Landscape

There are many different types of organizational development businesses. Some specialize in helping new businesses get started, while others focus on fixing or improving existing businesses. It's important to choose the right business model for your organization and your goals. There are a few things to keep in mind when starting an organizational development business:
1. Choose a niche. It's important to choose a niche that you are passionate about. If you aren't interested in what you're doing, it will be hard to stay motivated.
2. Be selective in your clients. Be selective in your clients. Do not try to service everyone who asks for your services. If you focus on serving a niche group of clients who are serious about improving their businesses, you will be able to generate a lot of revenue.
3. Choose the right tools and resources. It's important to have the right tools and resources to help your clients. You should have a team of experts who can provide the necessary support.
4. Plan for long-term success. It's important to have long-term success in mind when starting an organizational development business. You should make sure to have a strategy for growth and expansion.

Legal and Regulatory Requirements

In order to legally start and operate an organizational development business in the United States, you will need to obtain a business license from your local county or city, as well as meet certain legal and regulatory requirements. Some of the most common legal requirements for starting and operating an organizational development business include: Obtaining a business license from your local county or city. Registering with the state department of business regulation. Obtaining insurance coverage for your business. Filing a tax return. Creating a business plan. You should also consider meeting any other specific legal or regulatory requirements that may apply to your business. For example, if you plan to provide consulting services, you may need to register with the state department of business regulation as a professional consultant. It is important to consult with a lawyer or other professional to help you comply with all of the legal and regulatory requirements for starting and operating an organizational development business.

Financing Options

There are a variety of ways to finance an organizational development business. These include borrowing money from a bank or other financial institution, obtaining a loan from a family or friends, or seeking out private investors. Another option is to operate your business as a sole proprietorship. This means that you will own the business and all of its assets. You will then be responsible for paying all of the bills and taxes associated with your business. If you decide to go this route, you will need to have a good understanding of your business's expenses and income. You will also need to make sure that you have enough money saved up to cover these costs for at least six months. Another option is to form a business partnership. This means that you will partner with another person to run your business. The other person will provide you with financial backing and help you to run your business. If you decide to form a business partnership, be sure to discuss all of the important details, such as the split of profits and responsibilities. You also need to make sure that you are both on the same page when it comes to your business goals. Finally, you can also start your own organizational development business by using online platforms such as crowdfunding and angel investing. These platforms allow you to seek financial backing from a group of investors. If you decide to use these platforms, be sure to carefully consider the investment requirements and the terms of the deal. You also need to be prepared to provide detailed financial information about your business. No matter which financing option you choose, be sure to carefully consider the risks and rewards associated with each option. You also need to make sure that you have a good understanding of the tax laws related to your business.

Marketing and Sales Strategies

There are many ways to market and sell organizational development (OD) services. Some popular marketing and sales strategies include creating a brochure, conducting market research, developing a business plan, and advertising. To create a brochure, start by compiling the following information:
1. Who is your target audience?
2. What services do you offer?
3. What are the benefits of using your services?
4. What is the price point of your services?
5. What are your delivery methods?
6. What are the key components of an effective marketing and sales strategy? Once you have compiled this information, you can begin designing your brochure. You can use a variety of design software, such as Adobe Photoshop or Adobe InDesign, to create your brochure. To conduct market research, you must first identify your target market. Once you have identified your target market, you can begin conducting market research by contacting your target market directly or through online surveys. To develop a business plan, you must first identify your business goals. Once you have identified your business goals, you can begin developing a business plan by creating a strategy and developing a timeline for achieving your business goals. To advertise your organizational development services, you must first identify your target market. Once you have identified your target market, you can begin advertising your services by creating marketing materials, such as flyers, brochures, or web pages.

Operations and Logistics

There is no one-size-fits-all answer to this question, as the logistics and operations for starting and running an organizational development business will vary depending on the specifics of your business. However, some tips on starting and running an organizational development business include:
1. Research the industry. It's important to understand the current landscape of the organizational development industry before starting your business. This will help you determine which areas of the industry are experiencing the most growth and which niches are most lucrative.
2. Develop a business plan. Before starting your business, it's important to develop a business plan that details your goals and how you plan to achieve them. This will help you determine whether your business is viable and whether you have the resources necessary to succeed.
3. Get a loan. If you plan to start your business with significant investment, it's important to get a loan from a financial institution. This will help you cover the costs associated with starting your business, such as hiring staff and purchasing equipment.
4. Hire a business coach. Hiring a business coach can be helpful in developing and executing your business plan, as well as in navigating the challenges and uncertainties of starting a new business.

Human Resources & Management

Organizational development (OD) is the process of designing and implementing interventions and strategies to improve the functioning of organizations. OD is a complex and challenging field, and most OD businesses require a significant amount of startup and operational funding. There are a number of ways to start an OD business. One option is to develop and offer OD services to clients who are not currently using or paying for OD services. Alternatively, you could start an OD business as a consultant to other organizations. OD businesses can also be created through the merger or acquisition of other OD businesses. To be successful in an OD business, you'll need a strong understanding of organizational dynamics and how to apply OD interventions and strategies. You'll also need to have a strong network of contacts in the business and technical communities, and be able to generate and maintain client relationships. To start and run an OD business successfully, you'll need to:
1. Develop a strong understanding of OD and organizational dynamics
2. Have a strong network of contacts in the business and technical communities
3. Generate and maintain client relationships
4. Have a strong understanding of OD interventions and strategies


There are a few key steps you need to take to get started in the organizational development business. First, identify your target market. Who is your business aimed at? Are you targeting businesses or individuals? Once you know your target market, you need to create a business plan. This will outline your goals, strategies and how you plan on achieving them. You also need to create a marketing plan to help spread the word about your business. Finally, you need to hire a professional organizer to help you with your work. All of these steps are important in building a successful organizational development business.

Why write a business plan?

A business plan is a critical tool for businesses and startups for a number of reasons:
  • Business Plans can help to articulate and flesh out the business’s goals and objectives. This can be beneficial not only for the business owner, but also for potential investors or partners
  • Business Plans can serve as a roadmap for the business, helping to keep it on track and on target. This is especially important for businesses that are growing and evolving, as it can be easy to get sidetracked without a clear plan in place.
  • Business plans can be a valuable tool for communicating the business’s vision to employees, customers, and other key stakeholders.
  • Business plans are one of the most affordable and straightforward ways of ensuring your business is successful.
  • Business plans allow you to understand your competition better to critically analyze your unique business proposition and differentiate yourself from the market.
  • Business Plans allow you to better understand your customer. Conducting a customer analysis is essential to create better products and services and market more effectively.
  • Business Plans allow you to determine the financial needs of the business leading to a better understanding of how much capital is needed to start the business and how much fundraising is needed.
  • Business Plans allow you to put your business model in words and analyze it further to improve revenues or fill the holes in your strategy.
  • Business plans allow you to attract investors and partners into the business as they can read an explanation about the business.
  • Business plans allow you to position your brand by understanding your company’s role in the marketplace.
  • Business Plans allow you to uncover new opportunities by undergoing the process of brainstorming while drafting your business plan which allows you to see your business in a new light. This allows you to come up with new ideas for products/services, business and marketing strategies.
  • Business Plans allow you to access the growth and success of your business by comparing actual operational results versus the forecasts and assumptions in your business plan. This allows you to update your business plan to a business growth plan and ensure the long-term success and survival of your business.

Business Plan Content


Many people struggle with drafting a business plan and it is necessary to ensure all important sections are present in a business plan:
  1. Executive Summary
  2. Company Overview
  3. Industry Analysis
  4. Consumer Analysis
  5. Competitor Analysis & Advantages
  6. Marketing Strategies & Plan
  7. Plan of Action
  8. Management Team

The financial forecast template is an extensive Microsoft Excel sheet with Sheets on Required Start-up Capital, Salary & Wage Plans, 5-year Income Statement, 5-year Cash-Flow Statement, 5-Year Balance Sheet, 5-Year Financial Highlights and other accounting statements that would cost in excess of £1000 if obtained by an accountant.

The financial forecast has been excluded from the business plan template. If you’d like to receive the financial forecast template for your start-up, please contact us at . Our consultants will be happy to discuss your business plan and provide you with the financial forecast template to accompany your business plan.

Instructions for the Business Plan Template

To complete your perfect organizational development business plan, fill out the form below and download our organizational development business plan template. The template is a word document that can be edited to include information about your organizational development business. The document contains instructions to complete the business plan and will go over all sections of the plan. Instructions are given in the document in red font and some tips are also included in blue font. The free template includes all sections excluding the financial forecast. If you need any additional help with drafting your business plan from our business plan template, please set up a complimentary 30-minute consultation with one of our consultants.

Ongoing Business Planning


With the growth of your business, your initial goals and plan is bound to change. To ensure the continued growth and success of your business, it is necessary to periodically update your business plan. Your business plan will convert to a business growth plan with versions that are updated every quarter/year. Avvale Consulting recommends that you update your business plan every few months and practice this as a process. Your business is also more likely to grow if you access your performance regularly against your business plans and reassess targets for business growth plans.


Want a Bespoke Business Plan for your organizational development Business?

Our Expertise


Avvale Consulting has extensive experience working with companies in many sectors including the organizational development industry. You can avail a free 30-minute business consultation to ask any questions you have about starting your organizational development business. We would also be happy to create a bespoke organizational development business plan for your organizational development business including a 5-year financial forecast to ensure the success of your organizational development business and raise capital from investors to start your organizational development business. This will include high-value consulting hours with our consultants and multiple value-added products such as investor lists and Angel Investor introductions.


About Us


Avvale Consulting is a leading startup business consulting firm based in London, United Kingdom. Our consultants have years of experience working with startups and have worked with over 300 startups from all around the world. Our team has thousands of business plans, pitch decks and other investment documents for startups leading to over $100 Million raised from various sources. Our business plan templates are the combination of years of startup fundraising and operational experience and can be easily completed by a business owner regardless of their business stage or expertise. So, whether you are a budding entrepreneur or a veteran businessman, download our business plan template and get started on your business growth journey today.

Organizational Development Business Plan Template FAQs

What is a business plan for a/an Organizational Development business?

A business plan for an Organizational Development (OD) business is a comprehensive document that outlines the goals, strategies, and financial projections for starting and operating an OD consultancy or service. It serves as a roadmap for the business owner, providing a clear direction and framework for achieving success.

The business plan typically includes sections such as an executive summary, company description, market analysis, competitive analysis, marketing and sales strategies, organizational structure, financial projections, and funding requirements. Each section is specifically tailored to address the unique needs and challenges of an OD business.

In an OD business, the focus is on improving organizational effectiveness, efficiency, and performance by implementing various interventions and strategies. The business plan should reflect this by highlighting the services offered, target market, and how the business will differentiate itself from competitors.

Additionally, the plan should outline the marketing and sales strategies to attract clients, such as networking, partnerships, and digital marketing. It should also include details on the team and their expertise, as well as the organizational structure and processes that will be in place to deliver high-quality OD services.

Financial projections are a crucial component of the business plan, demonstrating the expected revenue, expenses, and profitability of the OD business. This includes forecasting sales, pricing strategies, and estimating costs associated with delivering services. It should also outline the funding requirements, whether through self-funding, loans, or investors.

Overall, a business plan for an OD business is a comprehensive document that provides a roadmap for success, ensuring that the business owner

How to customize the business plan template for a Organizational Development business?

To customize the business plan template for an Organizational Development business, follow these steps:

1. Review the template: Take some time to understand the structure and content of the business plan template. Familiarize yourself with the sections, such as executive summary, company overview, market analysis, marketing strategy, and financial projections.

2. Update the executive summary: Begin by customizing the executive summary section to provide a concise overview of your Organizational Development business. Highlight your unique selling proposition, target market, and key objectives.

3. Modify the company overview: Customize this section by providing specific information about your Organizational Development business. Include details such as the company name, location, mission statement, legal structure, and ownership.

4. Conduct market analysis: Research the market and industry trends relevant to Organizational Development. Analyze the target market, competitors, and potential customers. Update the template with accurate data and statistics to reflect your understanding of the market.

5. Define your services: Clearly define the range of services your Organizational Development business will offer. Describe how your services will address clients' needs, improve their efficiency, and enhance their overall performance.

6. Develop a marketing strategy: Customize the marketing strategy section to outline how you will promote and advertise your Organizational Development business. Identify your target audience, marketing channels, and strategies to attract and retain clients.

7. Adjust the financial projections: Customize the financial projections section by updating it with realistic revenue and expense estimates for your Organizational Development business.

What financial information should be included in a Organizational Development business plan?

In an Organizational Development business plan, the financial information that should be included typically consists of the following:

1. Startup Costs: This section should outline the initial expenses required to start the business, including equipment, office space, marketing, legal fees, and any other costs associated with getting the business up and running.

2. Revenue Projections: This section should provide an estimate of the expected revenue the business will generate over a specific period, typically for the first three to five years. It should include details on the different services offered and the pricing structure.

3. Expenses: This section should outline the ongoing expenses associated with running the business, such as employee salaries, rent, utilities, marketing costs, insurance, and any other operational expenses. It is essential to provide a detailed breakdown of each expense category to ensure accuracy.

4. Profit and Loss Statement: This statement provides an overview of the business's revenue, expenses, and net profit or loss over a specific period. It helps assess the financial viability of the business and its ability to generate a profit.

5. Cash Flow Projections: This section should include a detailed cash flow statement, which outlines the inflows and outflows of cash for a specific period. It helps determine if the business will have enough cash to cover its expenses, pay its liabilities, and invest in growth opportunities.

6. Break-Even Analysis: This analysis determines the point at which the business's revenue equals its expenses, resulting in neither a profit nor a loss. It

Are there industry-specific considerations in the Organizational Development business plan template?

Yes, there are industry-specific considerations in the Organizational Development business plan template. The template takes into account the unique characteristics and requirements of the Organizational Development industry, such as the need for strategic planning, change management, and employee engagement. It includes sections on market analysis, competitive analysis, and target audience identification specific to the Organizational Development industry. Additionally, the template provides tailored financial projections and marketing strategies that are relevant to this industry.

How to conduct market research for a Organizational Development business plan?

Conducting market research for an Organizational Development business plan is essential to understand the potential market, target audience, competition, and industry trends. Here's a step-by-step guide on how to conduct market research for your Organizational Development business plan:

1. Define your research objectives: Clearly identify the information you need to gather, such as market size, customer preferences, industry growth, and competitor analysis. This will help you stay focused and gather relevant data.

2. Identify your target market: Determine the specific industry or niche you'll be targeting with your Organizational Development services. Consider factors like demographics, location, size of organizations, and their current organizational challenges.

3. Analyze industry trends: Stay updated with the latest trends, challenges, and opportunities in the Organizational Development industry. Research industry reports, trade publications, and online resources to gather insights on emerging practices, technologies, and market dynamics.

4. Conduct competitor analysis: Identify your direct and indirect competitors and analyze their strengths, weaknesses, pricing strategies, and target markets. This will help you differentiate your services and understand how to position yourself in the market.

5. Collect primary data: Gather first-hand information by conducting surveys, interviews, or focus groups with potential clients, industry experts, and key stakeholders. Ask questions about their organizational development needs, pain points, and what they look for in service providers.

6. Collect secondary data: Utilize existing sources of information, such as government publications, industry associations, market research reports, and

What are the common challenges when creating a business plan for a Organizational Development business?

When creating a business plan for an Organizational Development (OD) business, there are several common challenges that you may encounter. These challenges include:

1. Identifying your target market: One of the key challenges is understanding the specific market segment you want to target with your OD services. It can be challenging to define your ideal customer profile and tailor your business plan to address their needs effectively.

2. Defining your services: OD encompasses a wide range of services, including training, coaching, change management, and leadership development. Determining which services to offer and how to position them in the market can be a challenge.

3. Differentiating yourself from competitors: The OD industry is highly competitive, and there are numerous consulting firms and professionals offering similar services. Standing out from the competition and clearly articulating your unique value proposition in your business plan can be difficult.

4. Pricing your services: Pricing your services appropriately is crucial for the success of your OD business. Determining the right pricing strategy that reflects the value you provide while remaining competitive can be a challenge.

5. Developing a marketing strategy: Creating an effective marketing strategy to reach your target market and generate leads is essential. Identifying the most suitable marketing channels, such as online advertising, networking events, or partnerships, can be a challenge when developing your business plan.

6. Forecasting revenue and financials: Estimating revenue projections and financials is critical for any business plan. However, predicting the future demand for OD services and projecting revenue accurately

How often should I update my Organizational Development business plan?

The frequency of updating your Organizational Development business plan depends on various factors such as changes in the market, industry trends, and the growth or evolution of your organization. However, it is generally recommended to review and update your business plan at least once a year.

Updating your business plan annually allows you to assess the progress and performance of your organization, make necessary adjustments, and set new goals for the upcoming year. It also enables you to adapt to any changes in the external environment, such as shifts in customer preferences, emerging technologies, or regulatory requirements.

Additionally, it is crucial to update your business plan when significant changes occur within your organization, such as a new product or service launch, expansion into new markets, changes in leadership or ownership, or a major shift in your strategic direction. These changes may require you to revise your business plan to reflect the new objectives, strategies, and financial projections.

Remember, a business plan is a dynamic document that should reflect the current state and future aspirations of your organization. Regularly updating it ensures that you stay aligned with your goals, stay competitive, and remain prepared for any challenges or opportunities that may arise.

Can I use the business plan template for seeking funding for a Organizational Development business?

Yes, you can use the business plan template for seeking funding for an Organizational Development business. A well-prepared business plan is crucial when approaching investors or lenders for funding. The template will provide you with a structure to present your business concept, market analysis, financial projections, and other essential information that potential investors will want to see. By using the business plan template, you can ensure that you cover all the necessary aspects required to make a compelling case for funding your Organizational Development business.

What legal considerations are there in a Organizational Development business plan?

When creating an Organizational Development business plan, there are several legal considerations that should be taken into account. Some of the key considerations include:

1. Business Structure: You need to decide on the legal structure of your Organizational Development business, such as a sole proprietorship, partnership, limited liability company (LLC), or corporation. Each structure has different legal implications in terms of liability, taxes, and ownership.

2. Licensing and Permits: Depending on your location and the specific services you offer, you may need to obtain certain licenses or permits to legally operate your Organizational Development business. Research the requirements in your jurisdiction and ensure compliance with all necessary regulations.

3. Intellectual Property: If you have developed unique methodologies, tools, or software for your Organizational Development services, it is important to protect your intellectual property through patents, trademarks, or copyrights. Consult with a lawyer specializing in intellectual property to understand the best approach for safeguarding your IP.

4. Contracts and Agreements: As an Organizational Development business, you will likely enter into contracts with clients, vendors, and employees. It is crucial to have well-drafted contracts that clearly outline the scope of services, payment terms, confidentiality provisions, and dispute resolution mechanisms. Consult with a lawyer to ensure that your contracts adequately protect your interests.

5. Privacy and Data Security: If you handle sensitive client information, such as employee records or organizational data, you must comply with applicable privacy laws and regulations. Take steps to secure and protect this