Private Practice Therapy Business Plan Template

Are you interested in starting your own private practice therapy Business?

Starting a private practice therapy business can be a daunting task. There are a lot of moving parts and it can be difficult to know where to start. This section will provide an overview of the process and some tips to get you started.
The first step is to decide what type of therapy business you want to start. This will depend on your training, experience, and interests. Once you have a general idea of the type of business you want to start, you need to develop a business plan. This will help you flesh out the details of your business and make sure that it is feasible.
Next, you need to obtain the necessary licenses and permits. This will vary depending on your location and the type of business you are starting. Once you have all of the necessary paperwork in order, you can start marketing your business and looking for clients.
Starting a private practice therapy business can be a lot of work, but it can also be very rewarding. These tips should help you get started on the right foot.
Global Market Size
The global market for private practice therapy businesses is vast and growing. According to a report by MarketsandMarkets, the industry is expected to reach $15.5 billion by 2022, growing at a compound annual growth rate (CAGR) of 7.4%. There are a number of factors driving this growth, including an aging population, rising healthcare costs, and an increasing awareness of the benefits of therapy. If you're considering starting a private practice therapy business, there are a few things you need to know about the market.
First, the global market is extremely fragmented, with a large number of small businesses competing for market share.
Second, growth in the industry is being driven by a number of trends, including an aging population, rising healthcare costs, and an increasing awareness of the benefits of therapy.
Third, the market is highly competitive, and you'll need to differentiate your business in order to succeed.
Finally, while the global market is growing, it's important to keep in mind that growth rates will vary by region. For example, MarketsandMarkets projects that the Asia-Pacific region will grow at the fastest rate (9.2%) between 2016 and 2022.
If you're looking to start a private practice therapy business, there are opportunities in the global market. However, you'll need to be aware of the competition and trends driving industry growth.
Target Market
When you’re ready to start your private practice therapy business, one of the first things you need to do is identify your target market.
Who will you be providing services to?
What needs will you be addressing?
There are a number of ways to go about this. You can start by thinking about the population you’re most passionate about serving.
What are their unique needs?
How can you best help them?
You can also consider the types of clients you’re best equipped to work with. What is your area of expertise?
What populations do you have experience working with?
Once you’ve identified your target market, you can begin to craft your marketing strategy. This will help you attract the right clients and grow your business.
Business Model
One of the most important aspects of starting a private practice therapy business is creating a business model that works for you. There are many different ways to do this, so it's important to take the time to figure out what will work best for you and your business. One common business model for private practice therapy businesses is the solo practice. In this model, you are the only therapist working in your practice. This can be a great option if you're comfortable working independently and are confident in your ability to attract and retain clients.
Another option is to partner with another therapist or two to create a group practice. This can be a great way to share costs and resources, and to pool your collective marketing efforts. It's important to make sure that you're compatible with your partners and that you have a clear understanding of everyone's roles and responsibilities within the practice. Whatever business model you choose, be sure to do your research and create a plan that will help you succeed..
Competitive Landscape
When you’re considering starting a private practice therapy business, it’s important to understand the competitive landscape. Who are your potential competitors? What services do they offer? What are their strengths and weaknesses? By understanding your competition, you can position your own business to be the best option for potential clients. Here are a few things to keep in mind as you research the competition.
1. Define your target market. Before you can understand your competition, you need to know who your target market is. Who are the people or businesses you’re trying to reach with your services? Once you know who your target market is, you can start to research the competition.
2. Look at the big picture. Don’t just focus on businesses that offer the same services as you. Look at the overall landscape to get a sense of who your potential competitors are. This includes businesses that offer similar services, as well as businesses that could be complementary to your own. For example, if you’re starting a private practice that focuses on couples therapy, your competition could include other couples therapists, individual therapists, marriage counselors, and relationship coaches.
3. Identify their strengths and weaknesses. Once you’ve identified your potential competitors, take some time to research their strengths and weaknesses. What do they do well? What could they improve? How does their business compare to yours? This research will help you better understand how to position your own business. You can use your competitors’ weaknesses to your advantage, and focus on promoting your own strengths.
4. Keep an eye on trends. The competitive landscape is always changing, so it’s important to stay up-to-date on industry trends. What new businesses are popping up? What services are becoming more popular? What trends are affecting your target market? By understanding the latest trends, you can adjust your business accordingly and make sure you’re always ahead of the competition.

Financing Options

When starting a private practice therapy business, it is important to consider financing options. There are a variety of ways to raise money for a business, such as taking out loans, using personal savings, or seeking out investors. It is important to research the different options available and find the best option for your business. Additionally, you should consider any government grants or incentives that may be available to help fund your business.

Licensing Requirements

Before starting a private practice therapy business, it is essential to understand the necessary licensing requirements. Depending on where you live, there may be different types of licenses or certifications needed in order to practice. It is important to research the laws in your area and make sure that you have all necessary licenses before beginning operations.

Staffing Needs

When starting a private practice therapy business, it is important to consider staffing needs. Depending on the size of the business and services offered, there may be a need for additional therapists or administrative staff. Additionally, you should consider if any specialized training will be required for your staff and how you will handle payroll and taxes.

Office Space Considerations

When selecting office space for a private practice therapy business, there are several factors to consider. The space should be large enough to accommodate patients and staff, as well as any necessary equipment or furniture. Additionally, you should keep accessibility in mind when selecting office space, as many patients may have mobility issues.

Technology Requirements

Technology plays an important role in running a successful private practice therapy business. You will need computers and software for managing records and billing procedures as well as other services such as telehealth or video conferencing. Additionally, it is important to invest in secure systems that protect patient information from unauthorized access.

Marketing Your Business

When starting a private practice therapy business, it is essential to have an effective marketing strategy in place. This can include creating a website and utilizing social media platforms to reach potential clients. Additionally, it is important to identify your target market and create content that resonates with them in order to drive more clients to your business.

Professional Organizations and Networking

Joining professional organizations can be beneficial for private practice therapists as it provides access to resources such as continuing education opportunities and networking events with other professionals in the field. Additionally, being part of an organization can help increase visibility for your business by providing opportunities for referrals or collaborative projects with other organizations.

Insurance and Billing Considerations

It is important for private practice therapists to understand insurance and billing procedures prior to opening their businesses. This includes researching what insurance plans are accepted by local providers, understanding how insurance companies process claims, and setting up billing procedures that will ensure timely payment from clients or insurance companies.

Resources for Private Practice Therapists

Starting a private practice therapy business can seem overwhelming at first but there are plenty of resources available online that can provide helpful information on setting up the business such as legal advice on licensing requirements or tax planning tips. Additionally, there are many professional organizations specifically designed for private practice therapists that provide valuable resources such as conferences or mentorship programs that can help make the transition easier..
In conclusion, starting your own private practice therapy business can be a rewarding and challenging experience. There are many important facets to starting a successful business, from marketing and advertising to financial planning and management. By taking the time to carefully consider all aspects of your business, you can set yourself up for success.

Why write a business plan?

A business plan is a critical tool for businesses and startups for a number of reasons:
  • Business Plans can help to articulate and flesh out the business’s goals and objectives. This can be beneficial not only for the business owner, but also for potential investors or partners
  • Business Plans can serve as a roadmap for the business, helping to keep it on track and on target. This is especially important for businesses that are growing and evolving, as it can be easy to get sidetracked without a clear plan in place.
  • Business plans can be a valuable tool for communicating the business’s vision to employees, customers, and other key stakeholders.
  • Business plans are one of the most affordable and straightforward ways of ensuring your business is successful.
  • Business plans allow you to understand your competition better to critically analyze your unique business proposition and differentiate yourself from the market.
  • Business Plans allow you to better understand your customer. Conducting a customer analysis is essential to create better products and services and market more effectively.
  • Business Plans allow you to determine the financial needs of the business leading to a better understanding of how much capital is needed to start the business and how much fundraising is needed.
  • Business Plans allow you to put your business model in words and analyze it further to improve revenues or fill the holes in your strategy.
  • Business plans allow you to attract investors and partners into the business as they can read an explanation about the business.
  • Business plans allow you to position your brand by understanding your company’s role in the marketplace.
  • Business Plans allow you to uncover new opportunities by undergoing the process of brainstorming while drafting your business plan which allows you to see your business in a new light. This allows you to come up with new ideas for products/services, business and marketing strategies.
  • Business Plans allow you to access the growth and success of your business by comparing actual operational results versus the forecasts and assumptions in your business plan. This allows you to update your business plan to a business growth plan and ensure the long-term success and survival of your business.

Business Plan Content


Many people struggle with drafting a business plan and it is necessary to ensure all important sections are present in a business plan:
  1. Executive Summary
  2. Company Overview
  3. Industry Analysis
  4. Consumer Analysis
  5. Competitor Analysis & Advantages
  6. Marketing Strategies & Plan
  7. Plan of Action
  8. Management Team

The financial forecast template is an extensive Microsoft Excel sheet with Sheets on Required Start-up Capital, Salary & Wage Plans, 5-year Income Statement, 5-year Cash-Flow Statement, 5-Year Balance Sheet, 5-Year Financial Highlights and other accounting statements that would cost in excess of £1000 if obtained by an accountant.

The financial forecast has been excluded from the business plan template. If you’d like to receive the financial forecast template for your start-up, please contact us at . Our consultants will be happy to discuss your business plan and provide you with the financial forecast template to accompany your business plan.

Instructions for the Business Plan Template

To complete your perfect private practice therapy business plan, fill out the form below and download our private practice therapy business plan template. The template is a word document that can be edited to include information about your private practice therapy business. The document contains instructions to complete the business plan and will go over all sections of the plan. Instructions are given in the document in red font and some tips are also included in blue font. The free template includes all sections excluding the financial forecast. If you need any additional help with drafting your business plan from our business plan template, please set up a complimentary 30-minute consultation with one of our consultants.

Ongoing Business Planning


With the growth of your business, your initial goals and plan is bound to change. To ensure the continued growth and success of your business, it is necessary to periodically update your business plan. Your business plan will convert to a business growth plan with versions that are updated every quarter/year. Avvale Consulting recommends that you update your business plan every few months and practice this as a process. Your business is also more likely to grow if you access your performance regularly against your business plans and reassess targets for business growth plans.


Want a Bespoke Business Plan for your private practice therapy Business?

Our Expertise


Avvale Consulting has extensive experience working with companies in many sectors including the private practice therapy industry. You can avail a free 30-minute business consultation to ask any questions you have about starting your private practice therapy business. We would also be happy to create a bespoke private practice therapy business plan for your private practice therapy business including a 5-year financial forecast to ensure the success of your private practice therapy business and raise capital from investors to start your private practice therapy business. This will include high-value consulting hours with our consultants and multiple value-added products such as investor lists and Angel Investor introductions.


About Us


Avvale Consulting is a leading startup business consulting firm based in London, United Kingdom. Our consultants have years of experience working with startups and have worked with over 300 startups from all around the world. Our team has thousands of business plans, pitch decks and other investment documents for startups leading to over $100 Million raised from various sources. Our business plan templates are the combination of years of startup fundraising and operational experience and can be easily completed by a business owner regardless of their business stage or expertise. So, whether you are a budding entrepreneur or a veteran businessman, download our business plan template and get started on your business growth journey today.