The Best Ways to Design a Powerful Problem-Solution for Your Pitch Deck


When you're pitching your business idea to potential investors, you need to have a well-designed and powerful problem-solution pitch deck. This document will outline the problem your business is trying to solve, the potential solutions, and the best solution. It will also explain how to implement the solution and the benefits of doing so. Finally, it will also highlight any potential drawbacks of the solution and how much funding you'll need to get it off the ground.

Describe the Problem

The first step in creating a powerful problem-solution pitch deck is to describe the problem your business is trying to solve. This should be a clear and concise explanation of the issue that your business is trying to address. Be sure to include information on who this problem affects, how big of an issue it is, and why it needs to be solved.

Solution Options

Once you've described the problem, you'll need to outline the potential solutions that are available. This should include a brief explanation of each option as well as how likely it is to solve the problem. If you have a preferred solution, be sure to highlight it here.

The Best Solution

After outlining the different solution options, you'll need to explain why the best solution is the one you're proposing. This should include a description of how it solves the problem as well as the benefits of doing so. If there are any drawbacks to this solution, be sure to mention them here as well.

How to Implement the Solution

Once you've pitched your best solution, investors will want to know how you plan on implementing it. This section should include a detailed plan for how you'll put your solution into action. This should include information on who will be responsible for each step of the process, how much it will cost, and how long it will take.

The Benefits of the Solution

In this section, you'll need to highlight the benefits of your proposed solution. This should be a clear and concise explanation of why solving the problem is important and what impact it will have on those affected by it. If possible, try to quantify these benefits so investors can understand exactly how much good your solution will do.

Drawbacks of the Solution

Even the best solutions have drawbacks, and you'll need to outline them here. This section should include a list of any potential issues with your proposed solution as well as how they can be mitigated. It's important to be honest and upfront about any potential problems so investors know what they're getting into.

Funding Requirements for the Solution

In this section, you'll need to outline how much money you'll need to get your solution off the ground. This should include a breakdown of all the costs associated with implementing your solution as well as any additional money you'll need for marketing or research and development. Investors will want to know that your solution is worth their money, so be sure to make a strong case here.


In conclusion, a well-designed problem-solution pitch deck can help convince potential investors that your business is worth backing. By describing the problem, outlining all the possible solutions, and highlighting why the best solution is the one you're proposing, you can show investors that you have a viable plan for solving this problem.