Travel Agency Business Plan Template

How to start a Travel Agency Business - Travel Agency Business Plan Template

Are you interested in starting your own travel agent Business?

Starting a travel agent business can be a rewarding and exciting career choice. But it's important to do your research and understand the industry before you get started. Here are a few things you should know about starting a travel agent business:
1. You'll need to get certified.
2. You'll need to find the right software and tools.
3. You'll need to build a clientele.
4. You'll need to market your business.
With the right knowledge and preparation, starting a travel agent business can be a smooth and successful process.
Global Market Size
The travel agent industry is growing at a rapid pace. In fact, research shows that the global market for travel agents is expected to reach $15.9 trillion by 2020. With this industry growing so rapidly, now is the perfect time to start your own travel agent business. There are a few things you need to know before starting your business.
First, you need to understand the global market size. This will give you an idea of the potential revenue you can generate.
Second, you need to understand the different types of travel agents. There are leisure travel agents, corporate travel agents, and online travel agents. Each type of agent has different responsibilities and works with different clients.
Third, you need to understand the different types of travel products. There are air products, hotel products, and tour products. Each type of product requires different knowledge and skills.
Finally, you need to understand the different types of commission structures. There are fixed commissions, variable commissions, and overrides. Now that you know the basics, you are ready to start your own travel agent business. Just remember to do your research and understand the industry before getting started.
Target Market
As a travel agent, your target market is people who love to travel. To start your travel agent business, you'll need to identify your target market and find out what their needs are. To identify your target market, consider these questions:
-What type of traveler are you targeting?
-What are their travel needs?
-What is their budget?
-What is their preferred method of travel?
Once you've identified your target market, you can start finding ways to reach them. Use social media, online advertising, and word-of-mouth to get the word out about your travel agent business.
Business Model
There are a few different business models that travel agents can choose from when starting their business. The most common model is to work with a host agency. Host agencies are companies that provide a platform for agents to sell travel products and services. They typically offer commission splits, access to a booking system, and support from a back-office team. Another business model is to become an independent contractor. This means that the agent is not employed by a host agency, but rather contracts with them to sell their products and services. This model allows for more flexibility in terms of commission splits and working hours, but it also comes with more responsibilities, such as building your own brand and marketing your business. The final business model is to start your own travel agency. This option gives you the most control over your business, but it also requires the most start-up capital and is the most risky. If you choose this route, you will need to find your own clients, build your own brand, and invest in a good booking system. No matter which business model you choose, there are a few things that all successful travel agents have in common. They are passionate about travel, have strong customer service skills, and are able to sell the dream of a perfect vacation. If you have these qualities, then you are well on your way to starting a successful travel agent business!.
Competitive Landscape
When starting any business, it’s important to understand the competitive landscape. The travel agent business is no different. There are a few different types of competitors you’ll encounter:
- Online travel agencies
- Traditional brick-and-mortar travel agencies
- Corporate travel departments
Each of these has their own strengths and weaknesses, which you’ll need to be aware of as you start your own travel agent business. Online travel agencies are a major force in the industry. They are often able to offer lower prices than traditional travel agencies because they have lower overhead costs. But they also have some disadvantages. They can be impersonal and it can be difficult to get help if you have problems with your booking. Traditional brick-and-mortar travel agencies are still a popular choice for many travelers. They offer a more personal touch and can be more responsive to customer needs. But they often have higher overhead costs, which can translate into higher prices for customers. Corporate travel departments are another option for travelers. These are usually large organizations with their own staff of travel agents. They often have negotiated rates with airlines and hotels, which can save travelers money. But they may not be able to offer the same level of personal service as a traditional travel agency.
If you're thinking of starting a travel agent business, there are a few things you need to keep in mind. First, you'll need to make sure you have the right licenses and certifications. Second, you'll need to find the right software and tools to help you run your business. And finally, you'll need to market your business to potential clients. With the right planning and execution, starting a travel agent business can be a great way to earn a living while helping people plan unforgettable vacations.

Why write a business plan?

A business plan is a critical tool for businesses and startups for a number of reasons:
  • Business Plans can help to articulate and flesh out the business’s goals and objectives. This can be beneficial not only for the business owner, but also for potential investors or partners
  • Business Plans can serve as a roadmap for the business, helping to keep it on track and on target. This is especially important for businesses that are growing and evolving, as it can be easy to get sidetracked without a clear plan in place.
  • Business plans can be a valuable tool for communicating the business’s vision to employees, customers, and other key stakeholders.
  • Business plans are one of the most affordable and straightforward ways of ensuring your business is successful.
  • Business plans allow you to understand your competition better to critically analyze your unique business proposition and differentiate yourself from the market.
  • Business Plans allow you to better understand your customer. Conducting a customer analysis is essential to create better products and services and market more effectively.
  • Business Plans allow you to determine the financial needs of the business leading to a better understanding of how much capital is needed to start the business and how much fundraising is needed.
  • Business Plans allow you to put your business model in words and analyze it further to improve revenues or fill the holes in your strategy.
  • Business plans allow you to attract investors and partners into the business as they can read an explanation about the business.
  • Business plans allow you to position your brand by understanding your company’s role in the marketplace.
  • Business Plans allow you to uncover new opportunities by undergoing the process of brainstorming while drafting your business plan which allows you to see your business in a new light. This allows you to come up with new ideas for products/services, business and marketing strategies.
  • Business Plans allow you to access the growth and success of your business by comparing actual operational results versus the forecasts and assumptions in your business plan. This allows you to update your business plan to a business growth plan and ensure the long-term success and survival of your business.

Business Plan Content


Many people struggle with drafting a business plan and it is necessary to ensure all important sections are present in a business plan:
  1. Executive Summary
  2. Company Overview
  3. Industry Analysis
  4. Consumer Analysis
  5. Competitor Analysis & Advantages
  6. Marketing Strategies & Plan
  7. Plan of Action
  8. Management Team

The financial forecast template is an extensive Microsoft Excel sheet with Sheets on Required Start-up Capital, Salary & Wage Plans, 5-year Income Statement, 5-year Cash-Flow Statement, 5-Year Balance Sheet, 5-Year Financial Highlights and other accounting statements that would cost in excess of £1000 if obtained by an accountant.

The financial forecast has been excluded from the business plan template. If you’d like to receive the financial forecast template for your start-up, please contact us at . Our consultants will be happy to discuss your business plan and provide you with the financial forecast template to accompany your business plan.

Instructions for the Business Plan Template

To complete your perfect travel agent business plan, fill out the form below and download our travel agent business plan template. The template is a word document that can be edited to include information about your travel agent business. The document contains instructions to complete the business plan and will go over all sections of the plan. Instructions are given in the document in red font and some tips are also included in blue font. The free template includes all sections excluding the financial forecast. If you need any additional help with drafting your business plan from our business plan template, please set up a complimentary 30-minute consultation with one of our consultants.

Ongoing Business Planning


With the growth of your business, your initial goals and plan is bound to change. To ensure the continued growth and success of your business, it is necessary to periodically update your business plan. Your business plan will convert to a business growth plan with versions that are updated every quarter/year. Avvale Consulting recommends that you update your business plan every few months and practice this as a process. Your business is also more likely to grow if you access your performance regularly against your business plans and reassess targets for business growth plans.


Want a Bespoke Business Plan for your travel agent Business?

Our Expertise


Avvale Consulting has extensive experience working with companies in many sectors including the travel agent industry. You can avail a free 30-minute business consultation to ask any questions you have about starting your travel agent business. We would also be happy to create a bespoke travel agent business plan for your travel agent business including a 5-year financial forecast to ensure the success of your travel agent business and raise capital from investors to start your travel agent business. This will include high-value consulting hours with our consultants and multiple value-added products such as investor lists and Angel Investor introductions.


About Us


Avvale Consulting is a leading startup business consulting firm based in London, United Kingdom. Our consultants have years of experience working with startups and have worked with over 300 startups from all around the world. Our team has thousands of business plans, pitch decks and other investment documents for startups leading to over $100 Million raised from various sources. Our business plan templates are the combination of years of startup fundraising and operational experience and can be easily completed by a business owner regardless of their business stage or expertise. So, whether you are a budding entrepreneur or a veteran businessman, download our business plan template and get started on your business growth journey today.