Business Plan Writers and Consultants in Madrid, Spain
Avvale writes investor- and lender-ready business plans for Madrid founders, delivered remotely from our London base. Few European capitals have climbed as quickly. Spain now ranks among Europe's top markets for early-stage venture investment, and in just the first half of 2025 Madrid alone attracted around €806 million in venture capital. The city has become the natural bridge between European and Latin American markets, and Spain's new Startup Law has made it easier than ever to relocate. But the document in front of your bank, your investment committee, or an ENISA evaluator still has to be sharp and credible. Whether you are raising a seed round near Chamberí, applying for an ICO-backed loan, or building an Entrepreneur Visa case to relocate from outside the EU, that plan is the only thing we write.
Business plan services for Madrid businesses
Most Madrid business plans we work on are written for one of four readers: a commercial bank, a public financing body, an equity investor, or an immigration evaluator. Each wants something different, and a plan that wins one over can fall flat with another.
On the lending side, Spain is well served. The major banks, Santander, BBVA, CaixaBank, Banco Sabadell and Bankinter, handle most préstamos for fit-outs, equipment and working capital, frequently backed by ICO (Instituto de Crédito Oficial) credit lines that channel state-supported finance through the commercial banks. Sitting alongside them is ENISA (Empresa Nacional de Innovación), the state-owned body whose participative loans are often a startup's first institutional capital: its Young Entrepreneurs line (around €75,000), its Growth and Digital Entrepreneurs lines, and the women-focused Emprendedoras Digitales programme, all of which lend without taking equity. Export and scale-up support comes through ICEX and EU instruments, and Madrid runs its own EIF-cofunded guarantee facility.
What these readers actually need is consistent. A Spanish bank wants a plan de empresa with three-to-five-year projections, defensible assumptions and a clear repayment story, plus the founder's own contribution. ENISA wants viability, innovation and a use of funds tied to milestones, since its participative loans price partly off your results. Equity investors care less about repayment and more about market size, traction and a venture-scale outcome. And for a Spanish Entrepreneur Visa under the Startup Law, the business plan has to be favourably assessed by ENISA on innovation and economic value, and show sufficient personal and business means. We build the plan around whichever of these readers you are actually pitching.
Madrid's startup and funding ecosystem
Madrid has become Spain's commercial and venture capital, alongside Barcelona. Its flagship event, South Summit, draws roughly 40,000 participants, 140-plus international investors and a roomful of unicorns each year, and has become one of Europe's foremost platforms for deal-making. On the support side, Wayra (Telefónica's global startup hub), Google for Startups and SeedRocket give founders mentorship, capital and corporate access, while Lanzadera remains a major draw nationally.
The city's breakout companies tell you where the strengths are. Cabify, the Madrid-born ride-hailing platform, grew into a unicorn worth well over €1 billion. Jobandtalent rebuilt temporary staffing with algorithmic matching, and Factorial became a fast-rising HR-software unicorn. Around those anchors, the practical sectors are SaaS and enterprise software, fintech and payments, climate and energy tech, digital health, mobility and logistics, and a large base of tourism, hospitality and bilingual cross-border businesses trading between Europe and Latin America. Active investors include Seaya Ventures, Kibo Ventures, K Fund, Samaipata and JME Ventures, alongside ENISA and the regional guarantee facilities. We have written plans across most of these sectors and research your specific market and comparables for every engagement.
Why Madrid founders choose Avvale
We are a London-based consultancy, and we will be direct about that: we do not have an office in Madrid. We work with Madrid founders remotely, over video and email, the same way we work with founders in 30 countries. What we bring is a track record. Plans we have written have helped clients raise over $1 billion in combined funding. We have worked with more than 300 companies across 30 countries. Our work has supported founders who have appeared on Shark Tank and Dragons' Den. We hold a 4-star rating across more than 150 reviews, and our methodology is UCL-backed, grounded in formal academic rigour rather than template-filling.
Pricing is transparent: most engagements run between $1,000 and $3,500 depending on complexity, the depth of financial modelling, and whether you need a pitch deck alongside the plan. We start every engagement with a free consultation so you can judge the fit before committing. For Madrid's cross-border founders in particular, working with a London team that understands European and Latin American investors is often a feature, not a compromise.
Get a business plan for your Madrid business
If you are raising capital, applying for an ENISA or ICO-backed loan, or building an Entrepreneur Visa case in Madrid, the next step is a conversation. Book a free consultation and we will tell you honestly what your plan needs and how we would approach it. If you would rather see scope and numbers first, review our packages and pricing. Either way, you will get a clear, specific answer, not a sales pitch.
Frequently asked questions
Do you have an office in Madrid? No. Avvale is based in London and works with Madrid founders entirely remotely. In practice that means scheduled video calls, shared documents and fast turnarounds across a one-hour time difference, the same process behind plans that have raised over $1 billion globally.
Can you write a plan for an ENISA loan or an ICO-backed bank line? Yes. We build the plan de empresa, projections and use-of-funds breakdown that Spanish banks and ICO lines expect, and we structure plans to ENISA's viability and innovation criteria, including the milestone detail their participative-loan evaluation looks for. We do not submit the application for you, but we make sure the plan behind it is ready.
I'm relocating to Madrid on the Entrepreneur Visa. Can you help? Yes, this is a common request. Spain's Startup Law requires ENISA to favourably assess your business plan on innovation and economic value, and we write plans structured to that standard while showing the personal and business means the route expects, coordinating with your immigration lawyer on the specifics.
Do you understand the Madrid SaaS and fintech scene well enough to write for investors? Yes. We have written investor plans and pitch decks for SaaS, fintech and climate-tech founders, and we research your specific market, comparables and the relevant Madrid and pan-European VCs for each engagement rather than reusing a template.
How long does a Madrid business plan take? Most plans take two to three weeks from kickoff, depending on how much financial modelling is involved and how quickly we get your inputs. If you are working to a bank, ENISA or visa deadline, tell us during the free consultation and we will confirm whether we can meet it.
Nearby: Paris · Berlin · Amsterdam · Rome · Prague · all locations
Services: Business plans · SBA loan · Bank loan · Visa plans · Pitch decks