How to start a Holiday Decorator Business?


how to start a holiday decorator  business plan template

Are you interested in starting your own Holiday Decorator Business?

The holidays are a magical time of year. The lights, the decorations, the joyous atmosphere—it all comes together to create something truly special. And if you're lucky enough to have a talent for decorating, you can turn that passion into a thriving business. Starting a holiday decorating business can be a lot of work, but it can also be incredibly rewarding. Here's what you need to know to get started.
1. Figure out your niche. There are all sorts of holiday decorating businesses, from those that specialize in Christmas trees to those that deck out homes and businesses in festive lights and garlands. Figure out what kind of decorating you're most passionate about and build your business around that.
2. Get organized. A holiday decorating business is not something you can just wing. You need to be organized and have a plan for every step of the process, from acquiring supplies to marketing your services. Make sure you're prepared before you start taking on clients.
3. Build a great portfolio. Your portfolio is going to be one of your most important marketing tools, so make sure it's top-notch. Include photos of your best
Business Plan
If you're thinking about starting a holiday decorating business, the first thing you need to do is create a business plan. This will help you map out the steps you need to take to get your business off the ground, and it will also give you a framework to follow as you grow your business. To start, you'll need to decide what services you want to offer. Do you want to specialize in Christmas trees, or will you offer a more comprehensive holiday decorating service that includes putting up lights and other decorations? Once you've decided on your focus, you'll need to start thinking about your target market. Who are your ideal customers? What kind of budget do they have for holiday decorating services? Next, you'll need to start thinking about the logistics of your business. Where will you store your supplies? How will you transport them to and from your clients' homes? What kind of insurance do you need to protect your business? Finally, you'll need to create a marketing plan. How will you let potential customers know about your business? What kind of promotions or discounts can you offer to attract them? By taking the time to create a comprehensive business plan, you'll be setting
Target Market
When it comes to starting a holiday decorator business, your target market is key. This is who you will be selling your services to and who will be hiring you to decorate their homes and businesses. To find your target market, consider who in your area is most likely to need your services. This could be people who entertain often, those who have large families, or businesses that host holiday parties. Once you know who your target market is, you can start marketing your business to them. This could involve creating a website, handing out flyers, or even just word-of-mouth.
Business Model
If you're thinking of starting a holiday decorator business, there are a few things you need to know before getting started. First, you need to determine what type of business model you'll be using. There are a few different options available, and the one you choose will depend on your own preferences and goals.
Option 1: Home-Based Business This is the simplest and most straightforward option. As a home-based business, you'll be providing your services to clients in your local area. You'll need to have a good amount of space available in your home to store your supplies, and you'll need to be comfortable working with clients in your own space.
Option 2: Mobile Business If you prefer not to work from home, or if you don't have the space available, you can opt for a mobile business model. This involves traveling to your clients' homes or businesses to provide your services. You'll need to have a reliable vehicle that can transport all of your supplies, and you'll need to be comfortable working in a variety of different environments.
Option 3: Commercial Space If you want to take your business to the next level, you can rent or lease a commercial.
Competitive Landscape
When it comes to starting a holiday decorator business, it's important to understand the competitive landscape. There are a few key players in the industry, and it's important to understand their strengths and weaknesses. Here's a quick overview of the competitive landscape: The first key player is The Christmas Decorators. They are a national company with a strong online presence. They have a wide variety of products and services, and they are one of the most well-known companies in the industry. The second key player is Holiday Designers. They are a regional company with a strong online presence. They have a limited selection of products and services, but they are known for their quality and customer service. The third key player is Custom Holiday Decorators. They are a local company with a limited online presence. They have a very small selection of products and services, but they are known for their personalized service and attention to detail.
Costs & Pricing Strategy
As with any business, there are costs associated with starting a holiday decorating business. These costs can range from the purchase of supplies and equipment to marketing and advertising expenses. When it comes to pricing your services, it is important to consider your costs and then price your services accordingly. There are a number of ways to price your services, but one popular method is to charge by the hour. This allows you to easily adjust your prices based on the time required to complete a job. Another important factor to consider when pricing your services is the competition. Take some time to research the prices charged by other holiday decorators in your area. This will help you to determine a fair price for your services. Once you have determined your costs and pricing strategy, it is important to stick to it. Be sure to clearly communicate your prices to potential clients so that there are no surprises down the road.
Forming a Legal Entity
If you want to start a Holiday Decorator business, you will need to form a legal entity. This will protect you from personal liability and help you raise money for your business. You can choose to form a sole proprietorship, partnership, limited liability company (LLC), or corporation. Each type of entity has its own pros and cons, so you will need to choose the one that is right for your business. If you are the only owner of your business, a sole proprietorship may be the best option. This type of business is easy to set up and you will not have to deal with much paperwork. However, sole proprietorships offer no personal liability protection, which means that you could be held responsible for debts incurred by your business. Partnerships are similar to sole proprietorships in that they are easy to set up and offer no personal liability protection. If you decide to form a partnership, you will need to choose a business partner who you can trust and who has complementary skills. It is important to have a written partnership agreement that outlines each partner's roles and responsibilities. A limited liability company (LLC) offers personal liability protection and is a good option for a small group of founders.
Opening a Business Bank Account
When you’re ready to start your Holiday Decorator business, one of the first steps is to open a business bank account. This will help you keep your personal and business finances separate and will make it easier to track your expenses and income. To open a business bank account, you’ll need to have the following information and documents:
-Your business name and address
-Your Social Security number or Employer Identification Number (EIN)
-A list of the owners, officers, and directors of the company
-Articles of incorporation or a business license
-A voided check or deposit slip from the account you’ll be using for your business
Once you have all of the required information and documents, you can visit your local bank or credit union to open a business checking account.
Setting up Business Accounting
If you're starting a Holiday Decorator business, one of the first things you need to do is set up your business accounting. This will ensure that you're keeping track of your finances and that you're complying with any financial regulations that apply to your business. Here's a quick guide to setting up your business accounting:
1. Choose an accounting software. There are many different accounting software packages available, so do some research to find one that will suit your needs.
2. Set up your chart of accounts. This is a list of all the categories of income and expenditure that you will track in your accounting system.
3. Set up your bank account. You will need a business bank account to manage your finances effectively.
4. Keep track of your income and expenditure. Make sure you keep accurate records of all money coming in and going out of your business.
5. Prepare and file your tax return. Once a year, you will need to file a tax return for your business. Make sure you keep on top of this so that you don't miss the deadline
Setting up Business Insurance
As a business owner, it is important to protect your company with the proper insurance. When setting up a Holiday Decorator business, you will need to consider the following types of insurance:
-Product liability insurance: This will protect you in the event that a product you designed and printed causes injury or damage.
-Professional liability insurance: This will protect you in the event that a client suffers damages as a result of your work.
-Business property insurance: This will protect your equipment and premises in the event of damage or theft.
-Business interruption insurance: This will protect you in the event that your business has to stop operations due to a covered event.
-Employee dishonesty insurance: This will protect you in the event that an employee steals from your business.
Speak with an insurance agent to determine which policies are right for your business
Setting up a Business Website
If you want to start a Holiday Decorator business, one of the first things you need to do is set up a website. This will be your online home base, where potential customers can learn more about your business and what you have to offer. There are a few key things you need to include on your website:
-An About page: This is where you can tell your story and give potential customers a sense of who you are and what you stand for.
-A portfolio: Showcase your best version on your website so that potential clients can see your work.
-A contact page: Make it easy for people to get in touch with you by including your email address and/or social media links.
-Pricing information: Let visitors know how much you charge for your services.
By having a well-designed website, you’ll be able to attract more customers and grow your Holiday Decorator business
Obtaining the Necessary Permits
If you want to start a holiday decorator business, the first thing you need to do is obtain the necessary permits. Depending on your location, you may need a business license, a sales tax permit, and/or a special event permit. You can usually obtain these permits from your local city or county office. Once you have the permits, you'll be ready to start your business!
Setting up a Business Number or Appointment Setter
When you’re ready to start your Holiday Decorator business, one of the first things you need to do is set up a business phone number or an appointment setter. You can use a service like Google Voice to set up a business phone number for your Holiday Decorator business. Google Voice will give you a free business phone number that you can use to make and receive calls. Once you have a business phone number, you can start taking calls from potential customers. When you get a call, be sure to take down the customer’s name, contact information, and what they need. Once you have this information, you can give the customer a call back to discuss the project in more detail and give them a quote.

Marketing Strategy

When starting a holiday decorator business, it is important to think through your marketing strategy. Knowing who your target market is, the most effective channels to reach them, and how you will differentiate yourself from competitors is key. Consider the use of traditional and digital marketing methods such as direct mail, email campaigns, search engine optimization, content marketing, and social media.

Social Media Presence

Social media can be a powerful tool for any business and a holiday decorator business is no exception. Establishing a presence on the major platforms such as Facebook, Instagram, Twitter and Pinterest will help you reach potential customers. Additionally, creating content that is relevant to your niche and industry will help build brand awareness and loyalty.

Securing Financing

When starting a holiday decorator business it is important to have the necessary funds to get it off the ground. Consider researching grants and loans that may be available for start-ups in your area or other sources of financing such as angel investors or crowdfunding platforms.

Hiring Employees

As your holiday decorator business grows, you may need to consider hiring employees. This could include contract labor or full-time employees depending on the nature of your business. Make sure you are familiar with employment laws in your area and consider developing an employee handbook with policies and procedures.

Choosing Suppliers

When starting a holiday decorators business it is important to research potential suppliers for materials needed for decorations. Look for suppliers who offer quality products at competitive prices as well as reliable shipping times and customer service. Additionally, building long-term relationships with suppliers can help ensure the success of your business in the long run.

Setting Up Shop

Setting up shop for a holiday decorators business involves much more than just finding the right location for your store or workspace. Consider researching local regulations for businesses in your area as well as any permits or licenses you may need before opening up shop. Additionally, think about investing in equipment such as tables, chairs, shelving, lights, etc., to make sure everything looks professional when potential customers come in.

Holiday Decorator Business Startup Costs

When starting a holiday decorator business it’s important to get an understanding of the costs associated with getting up and running. Consider costs such as raw materials, equipment purchases, rent/mortgage payments, payroll expenses, insurance premiums and more to get an idea of how much money will be needed to launch your business successfully.

Holiday Decorator Business Profitability

When estimating potential profitability of a holiday decorator business it’s important to factor in both expenses and revenue streams from various sources such as retail sales of decorations or services offered such as event design or installation services. Additionally consider seasonal trends that may affect overall profitability throughout the year and plan accordingly.

Building a Customer Base

Building a successful customer base for a holiday decorator business requires an understanding of customer needs as well as effective marketing strategies to reach them where they are at. Consider utilizing traditional methods such as word-of-mouth advertising or digital methods such as email campaigns or search engine optimization (SEO). Additionally offering discounts or promotions can be an effective way to bring in new customers while maintaining loyalty from existing ones.

Growing the Business

Growing a successful holiday decorator business involves more than just increasing sales volume
it involves having systems in place that are efficient and effective so that customer expectations are consistently met while keeping operational costs low. Investing in technology solutions that streamline processes such as order fulfillment or customer service can help with growth while also providing valuable data insights into customer behavior and preferences that can be used to improve products/services over time.
If you love decorating for the holidays and have always wanted to start your own business, then a holiday decorator business may be perfect for you! To get started, you'll need to create a business plan and decide on the services you'll offer. Once you've got everything in place, start marketing your business and getting those clients!

Why write a business plan?

A business plan is a critical tool for businesses and startups for a number of reasons:
  • Business Plans can help to articulate and flesh out the business’s goals and objectives. This can be beneficial not only for the business owner, but also for potential investors or partners
  • Business Plans can serve as a roadmap for the business, helping to keep it on track and on target. This is especially important for businesses that are growing and evolving, as it can be easy to get sidetracked without a clear plan in place.
  • Business plans can be a valuable tool for communicating the business’s vision to employees, customers, and other key stakeholders.
  • Business plans are one of the most affordable and straightforward ways of ensuring your business is successful.
  • Business plans allow you to understand your competition better to critically analyze your unique business proposition and differentiate yourself from the market.
  • Business Plans allow you to better understand your customer. Conducting a customer analysis is essential to create better products and services and market more effectively.
  • Business Plans allow you to determine the financial needs of the business leading to a better understanding of how much capital is needed to start the business and how much fundraising is needed.
  • Business Plans allow you to put your business model in words and analyze it further to improve revenues or fill the holes in your strategy.
  • Business plans allow you to attract investors and partners into the business as they can read an explanation about the business.
  • Business plans allow you to position your brand by understanding your company’s role in the marketplace.
  • Business Plans allow you to uncover new opportunities by undergoing the process of brainstorming while drafting your business plan which allows you to see your business in a new light. This allows you to come up with new ideas for products/services, business and marketing strategies.
  • Business Plans allow you to access the growth and success of your business by comparing actual operational results versus the forecasts and assumptions in your business plan. This allows you to update your business plan to a business growth plan and ensure the long-term success and survival of your business.

Business Plan Content


Many people struggle with drafting a business plan and it is necessary to ensure all important sections are present in a business plan:
  1. Executive Summary
  2. Company Overview
  3. Industry Analysis
  4. Consumer Analysis
  5. Competitor Analysis & Advantages
  6. Marketing Strategies & Plan
  7. Plan of Action
  8. Management Team

The financial forecast template is an extensive Microsoft Excel sheet with Sheets on Required Start-up Capital, Salary & Wage Plans, 5-year Income Statement, 5-year Cash-Flow Statement, 5-Year Balance Sheet, 5-Year Financial Highlights and other accounting statements that would cost in excess of £1000 if obtained by an accountant.

The financial forecast has been excluded from the business plan template. If you’d like to receive the financial forecast template for your start-up, please contact us at . Our consultants will be happy to discuss your business plan and provide you with the financial forecast template to accompany your business plan.

Instructions for the Business Plan Template

To complete your perfect Holiday Decorator business plan, fill out the form below and download our Holiday Decorator business plan template. The template is a word document that can be edited to include information about your Holiday Decorator business. The document contains instructions to complete the business plan and will go over all sections of the plan. Instructions are given in the document in red font and some tips are also included in blue font. The free template includes all sections excluding the financial forecast. If you need any additional help with drafting your business plan from our business plan template, please set up a complimentary 30-minute consultation with one of our consultants.

Ongoing Business Planning


With the growth of your business, your initial goals and plan is bound to change. To ensure the continued growth and success of your business, it is necessary to periodically update your business plan. Your business plan will convert to a business growth plan with versions that are updated every quarter/year. Avvale Consulting recommends that you update your business plan every few months and practice this as a process. Your business is also more likely to grow if you access your performance regularly against your business plans and reassess targets for business growth plans.


Want a Bespoke Business Plan for your Holiday Decorator Business?

Our Expertise


Avvale Consulting has extensive experience working with companies in many sectors including the Holiday Decorator industry. You can avail a free 30-minute business consultation to ask any questions you have about starting your Holiday Decorator business. We would also be happy to create a bespoke Holiday Decorator business plan for your Holiday Decorator business including a 5-year financial forecast to ensure the success of your Holiday Decorator business and raise capital from investors to start your Holiday Decorator business. This will include high-value consulting hours with our consultants and multiple value-added products such as investor lists and Angel Investor introductions.


About Us


Avvale Consulting is a leading startup business consulting firm based in London, United Kingdom. Our consultants have years of experience working with startups and have worked with over 300 startups from all around the world. Our team has thousands of business plans, pitch decks and other investment documents for startups leading to over $100 Million raised from various sources. Our business plan templates are the combination of years of startup fundraising and operational experience and can be easily completed by a business owner regardless of their business stage or expertise. So, whether you are a budding entrepreneur or a veteran businessman, download our business plan template and get started on your business growth journey today.